Pro Picks: Smooth Operator

New York's premier hair removal guru shares a few of her favorite things:

Images loading...

Who is Berenice?

Berenice S. Rothenberg has been making Manhattan fuzz-free for 39 years. Tops in her field, Rothenberg prides herself on having the latest and greatest equipment and making certain her staff is expertly trained. She puts her hands on nearly every client that walks through her door and oversees their treatment from start to finish. In short, in New York, when it comes to hair removal, you can not do better than Berenice.


To find out what makes this beauty guru happy, keep clicking.


Or click here to find out more about her practice.


"I have two Labrador Retrievers, Elvis and Django—both named for famous musicians. I love and have cared for all kinds of animals: dogs, cats, birds—a pig. If I could have a zoo in my house, I would. But I think my husband would divorce me!"


"I love what I do—and have been at it for 39 years. I like to make people happy and my goal is to give them the best hair removal result. To make sure that happens, I research the equipment myself and only use the best and the latest laser and eletrolysis technology. I take great pride in owning my own business."

My Birthday

"My birthday is in August, and I celebrate it all month long!"


"I like all kinds of music and I love to dance. I also play a bit of guitar—but just for pure pleasure."


"I run my business on a tight schedule and I do not want to make my clients wait. I honor their appointments and I expect them to consider my time too."


"I smile all the time. I believe it helps to heal. You feel better—as do the people who receive your smile. I even have a poem tacked up in all the salon bathrooms, entitled 'A Smile.' [see version below]. So many clients ask for a copy."

It cost nothing, but creates much.
It enriches those who receive, without impoverishing those who give.
It happens in a flash and the memory of it lasts forever.
None are so rich they can get along without it and none so poor but are richer for its benefits.
It creates happiness in the home, fosters good will in a business, and is the countersign of friends.
It is rest to the weary, daylight to the discouraged, sunshine to the sad, and nature's best antidote for trouble.
Yet it cannot be bought, begged, borrowed, or stolen, for it is something that is no earthly good to anybody until it is given away!
If someone is to tired to give you a smile, leave one of yours.
For, nobody needs a smile so much as those who have none to give.


"I walk for exercise, usually with my two dogs and my husband."


"My family is very important to me. I always enjoy their company in my spare time."


What are the biggest hair-removal mistakes? Click here to find out.


Want the latest beauty, fashion and lifestyle tips? Click here to sign up for our fabulous weekly newsletter!

First Published September 2, 2011

Share Your Thoughts!


Post new comment

Click to add a comment
Member Voices
Shoes & Accessories
Woman of Style and Substance
Swim & Lingerie