Make the Most of Your Looks: Nonsurgical Cosmetic Procedures

Never before have there been so many nonsurgical solutions for your aging face. Our 40+ beauty guide tells all.

By Gale Ritterhoff
Photograph: Photo by: Plamen Petkov

Another new at-home device is the Tanda Professional, a light therapy duo for daily use. Its purpose is to both prevent and heal acne and to stimulate collagen production. How it works: The device uses blue-based light to kill acne-causing bacteria, then adds red light to stimulate collagen (which reduces acne scarring by smoothing and firming the skin). At present this device requires a doctor’s prescription and costs about $395.

Rethink Your Beauty Routine

Put down the: Shimmer

Pick up the: Matte

Payoff: Shimmer sparkles on the young, but when you’re over 40 those light-catching flecks only highlight fine lines. Better ideas? Matte loose powder and eyeshadow.

Put down the: Bronzer

Pick up the: Moisturizer

Payoff: "Too much bronzer looks unnatural and old," says Estee Lauder global makeup stylist Rick DiCecca. Want that natural glow? Wear moisturizer, for a dewy effect. "It reflects light more subtly."

Put down the: Pointy lip pencils

Pick up the: Soft, fat pencils

Payoff: "A too-harsh lip line" is a red flag for aging, says New York City makeup artist Sue Devitt. Use color pencils with softer, wider tips to blend the lip’s edges.

Put down the: Orange- or red-toned blush

Pick up the: Blush with blue or pink undertone

Payoff: Blue-based pinks help revive dull skin without leaving it looking ruddy. Apply blush high on the apple of the cheek for overall brightening, and to enhance the whites on your face (eyes, teeth), Devitt explains.

Put down the: Heavy foundation

Pick up the: Lighter formulation

Payoff: A sheerer layer of base lets your skin show through, for a more youthful appearance. Use your heavy foundation as an easy-to-blend concealer to spot-cover anything more prominent, Devitt says.

Put down the: Powder blush

Pick up the: Cream blush

Payoff: New York City makeup artist Genevieve Herr says powder blushes tend to sit on top of the cheek, enhancing fine lines. The moist effect of cream blush gives a youthful-looking appearance.

Put down the: Tweezer

Pick up the: Brow pencil

Payoff: Over-tweezed brows leave eyes without a frame, highlighting fatigue and fine lines. "A fuller, natural brow looks young and soft," New York-based makeup artist Vincent Longo says.

Bobbi Brown’s "Less Is More" Approach to Anti-Aging

Step one, Brown says, is to give your face a "cushiony look" (translation: skin that looks moist and plump). To achieve, apply a hydrating sunscreen like Estee Lauder DayWear Plus Multi-Protection Anti-Oxidant Lotion SPF 30 ($38,, then layer a balm on top. One to try: Bobbi Brown Extra Moisturizing Balm ($85, all Bobbi Brown products at This product stays put, "locking in moisture for dewy skin all day," Brown says.

Once the skin’s surface is prepared, Brown says the over-40 woman should brighten her undereyes with a pink or peach-toned color corrector. We like the Bobbi Brown Tinted Eye Brightener in Light Peach ($32) or Yves Saint Laurent’s Touche Eclat Radiant Touch Highlighter ($38,, available in four shades.

Then sweep a vibrant blush on the apples of your cheeks. Brown recommends her Pot Rouge for Lips and Cheeks in Pink Raspberry or Powder Pink ($22). On your lips, steer clear of dark colors; they age you instantly. Better bets? Tinted lip balms in soft, neutrals like Brown’s Lip Sheer in Pale Pink ($22).

Last step: Add a little shine to your mouth. Brown’s Brightening Lip Gloss ($20) comes in myriad, wearable shades, and Lancome’s Color Fever Gloss ($23, comes in perfect-for-fall hues such as Solaire and Hotness. For more application tips, look for Bobbi Brown Makeup Manual, in stores December 1.

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