Behind the Scenes at the Express Fashion Show

Fashion director Regina Haymes shares experiences from her New Orleans getaway.

Images loading...


I have always wanted to visit New Orleans, and this past weekend I surprised my husband with a trip for his birthday. I had no idea that in addition to the amazing food, history and antiquing there would also be a fashion show waiting for us in the French Quarter.

After an earth-shattering oyster lunch at Acme, I bumped in to Pam Seidman, VP of Public Relations for Express. She told me that she was hosting a Rock the Sidewalk fashion show a few blocks away and invited me and my husband to come.


Models and photographers were flown in from New York and a runway was constructed on Dumaine Street. After the show the models, audience and band marched to Preservation Hall, where the festivities continued late into the night. The spirit of the fun, sexy, cool fall collection was a perfect match for the French Quarter. Lincoln Center may have upstaged Bryant Park in New York City, but they just can’t compete with the Big Easy. It was great to see fashion support the New Orleans economy. Express also made a generous donation to the New Orleans chapter of Dress for Success.


Click through for photos from behind the scenes of the Express Fashion Show

Love the Buzz of Beauty

The makeup tent backstage.


Ooh La La!

The runway on Dumain street in the French Quarter.


Hairy Moments

Models before the curlers came out


The Ultimate Line-Up

Models waiting for their turn to walk down the runway


Music, Man

The band leads the way to Preservation Hall post-show


Shelter Drill

Model with New Orleans-style Parisol.


Dance, Dance, Dance

Partying at Preservation Hall.


Mardi Party

The world of fashion meets the world of Mardi Gras.


Click here to read Regina's The (Second) Perfect Sandal


Don’t miss out on MORE great articles like this one. Click here to sign up for our weekly newsletter!


First Published May 16, 2011

Share Your Thoughts!


Post new comment

Click to add a comment
Member Voices
Shoes & Accessories
Woman of Style and Substance
Swim & Lingerie