Newest Diet Trick: Weight-Loss Perfume

More than 6,000 are on wait list to buy the slimming scent Prends–moi

by Lesley Kennedy • Reporter

What’s that we smell? The scent of weight loss? Bottle it up—we’re buying.

London’s Daily Mail reports we’re not alone. More than 6,000 people are on a wait list for Prends–moi, “the world’s first slimming fragrance,” which is said to use “aromatherapeutic” and “neurocosmetic” research to make you shed pounds while smelling great.

According to the newspaper, a trial study of the perfume, whose ingredients include caffeine, brought a pleasurable feeling to 73 percent of testers, and 75 percent thought using the scent caused them to snack less often.

So what does weight loss smell like? Bergamot, mandarin and grapefruit, the Daily Mail reports. Uh, sorry, but we just got kinda hungry at the thought of that.

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First Published Mon, 2012-07-30 22:39

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