7th Sponsor Pulls Ads from Limbaugh Show

ProFlowers says “personal attack” doesn’t reflect company’s values

by Lesley Kennedy • MORE.com Reporter

The Sandra Fluke fallout has cost Rush Limbaugh seven sponsors as of Sunday night—and the talk show host’s new apology has several people, including Republican presidential nominee Ron Paul and Democratic National Committee chairwoman Debbie Wasserman Schultz, questioning his sincerity.

ProFlowers is the latest company to suspend its ads on Limbaugh’s radio show, Reuters reports, posting on its Facebook page that the host’s comments about the Georgetown student “went beyond political discourse to a personal attack and do not reflect our values as a company.”

The online florist joins Quicken Loans, Sleep Train, Sleep Number, Citrix Systems, Carbonite and LegalZoom in pulling ads, according to the news service.

“For over 20 years, I have illustrated the absurd with absurdity, three hours a day, five days a week,” Limbaugh wrote on his website. “In this instance, I chose the wrong words in my analogy of the situation. I did not mean a personal attack on Ms. Fluke . . . My choice of words was not the best, and in the attempt to be humorous, I created a national stir. I sincerely apologize to Ms. Fluke for the insulting word choices.”

What do you think? Is Limbaugh sorry for calling Fluke a slut? Or sorry to lose sponsors over it? Leave a comment below!

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First Published March 5, 2012

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