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MAKE UP FOR EVER
$37.00

A makeup primer that assists with balancing the skin's texture and tone for smoother, more even, and longer-lasting makeup wear. P...rep skin for your makeup routine with Step 1 Skin Equalizer Primers, and address your skin concerns with this innovative makeup primer. Perfect for balancing skin and achieving an ideal makeup result, it's lightweight and creamy, leaving a more evenly-toned appearance, and increases foundation's hold. This primer for all skin tones leaves makeup looking fresh for hours while it hydrates, firms, and smooths the look of the skin. Step 1 Skin Equalizer Primer is available in 10 formulas to target every texture and tone concern: Texture: Mattifying Primer reduces shine for oily skin. Smoothing Primer evens the skin's texture. Hydrating Primer preps normal skin and restores balance. Nourishing Primer moisturizes and comforts. Redness Correcting Primer neutralizes. Tone: Radiant Primer Blue adds radiance to light skin. Radiant Primer Pink adds radiance to light to medium skin. Radiant Primer Yellow adds radiance to light to medium skin. Radiant Primer Peach adds radiance to medium to tan skin. Radiant Primer Caramel adds radiance to dark skin. If you're not sure where to start, try the Smoothing and Hydrating Primers. "Like painters, who need a perfectly smooth, even-colored, and flawless canvas, makeup artists require even-toned and smooth skin for an optimal and professional makeup result." Dany Sanz, MAKE UP FOR EVER Founder and Creative Director MAKE UP FOR EVER'S exclusive Equalizer Technology features Acti Tensor 3D, Hyaluronic Acid, and Regeactive, which help to hydrate, firm, and smooth the skin to create the perfect makeup canvas. read more

MAKE UP FOR EVER
$37.00

A makeup primer that assists with balancing the skin's texture and tone for smoother, more even, and longer-lasting makeup wear. P...rep skin for your makeup routine with Step 1 Skin Equalizer Primers, and address your skin concerns with this innovative makeup primer. Perfect for balancing skin and achieving an ideal makeup result, it's lightweight and creamy, leaving a more evenly-toned appearance, and increases foundation's hold. This primer for all skin tones leaves makeup looking fresh for hours while it hydrates, firms, and smooths the look of the skin. Step 1 Skin Equalizer Primer is available in 10 formulas to target every texture and tone concern: Texture: Mattifying Primer reduces shine for oily skin. Smoothing Primer evens the skin's texture. Hydrating Primer preps normal skin and restores balance. Nourishing Primer moisturizes and comforts. Redness Correcting Primer neutralizes. Tone: Radiant Primer Blue adds radiance to light skin. Radiant Primer Pink adds radiance to light to medium skin. Radiant Primer Yellow adds radiance to light to medium skin. Radiant Primer Peach adds radiance to medium to tan skin. Radiant Primer Caramel adds radiance to dark skin. If you're not sure where to start, try the Smoothing and Hydrating Primers. "Like painters, who need a perfectly smooth, even-colored, and flawless canvas, makeup artists require even-toned and smooth skin for an optimal and professional makeup result." Dany Sanz, MAKE UP FOR EVER Founder and Creative Director MAKE UP FOR EVER'S exclusive Equalizer Technology features Acti Tensor 3D, Hyaluronic Acid, and Regeactive, which help to hydrate, firm, and smooth the skin to create the perfect makeup canvas. read more

MAKE UP FOR EVER
$37.00

A makeup primer that assists with balancing the skin's texture and tone for smoother, more even, and longer-lasting makeup wear. P...rep skin for your makeup routine with Step 1 Skin Equalizer Primers, and address your skin concerns with this innovative makeup primer. Perfect for balancing skin and achieving an ideal makeup result, it's lightweight and creamy, leaving a more evenly-toned appearance, and increases foundation's hold. This primer for all skin tones leaves makeup looking fresh for hours while it hydrates, firms, and smooths the look of the skin. Step 1 Skin Equalizer Primer is available in 10 formulas to target every texture and tone concern: Texture: Mattifying Primer reduces shine for oily skin. Smoothing Primer evens the skin's texture. Hydrating Primer preps normal skin and restores balance. Nourishing Primer moisturizes and comforts. Redness Correcting Primer neutralizes. Tone: Radiant Primer Blue adds radiance to light skin. Radiant Primer Pink adds radiance to light to medium skin. Radiant Primer Yellow adds radiance to light to medium skin. Radiant Primer Peach adds radiance to medium to tan skin. Radiant Primer Caramel adds radiance to dark skin. If you're not sure where to start, try the Smoothing and Hydrating Primers. "Like painters, who need a perfectly smooth, even-colored, and flawless canvas, makeup artists require even-toned and smooth skin for an optimal and professional makeup result." Dany Sanz, MAKE UP FOR EVER Founder and Creative Director MAKE UP FOR EVER'S exclusive Equalizer Technology features Acti Tensor 3D, Hyaluronic Acid, and Regeactive, which help to hydrate, firm, and smooth the skin to create the perfect makeup canvas. read more

MAKE UP FOR EVER
$37.00

A makeup primer that assists with balancing the skin's texture and tone for smoother, more even, and longer-lasting makeup wear. P...rep skin for your makeup routine with Step 1 Skin Equalizer Primers, and address your skin concerns with this innovative makeup primer. Perfect for balancing skin and achieving an ideal makeup result, it's lightweight and creamy, leaving a more evenly-toned appearance, and increases foundation's hold. This primer for all skin tones leaves makeup looking fresh for hours while it hydrates, firms, and smooths the look of the skin. Step 1 Skin Equalizer Primer is available in 10 formulas to target every texture and tone concern: Texture: Mattifying Primer reduces shine for oily skin. Smoothing Primer evens the skin's texture. Hydrating Primer preps normal skin and restores balance. Nourishing Primer moisturizes and comforts. Redness Correcting Primer neutralizes. Tone: Radiant Primer Blue adds radiance to light skin. Radiant Primer Pink adds radiance to light to medium skin. Radiant Primer Yellow adds radiance to light to medium skin. Radiant Primer Peach adds radiance to medium to tan skin. Radiant Primer Caramel adds radiance to dark skin. If you're not sure where to start, try the Smoothing and Hydrating Primers. "Like painters, who need a perfectly smooth, even-colored, and flawless canvas, makeup artists require even-toned and smooth skin for an optimal and professional makeup result." Dany Sanz, MAKE UP FOR EVER Founder and Creative Director MAKE UP FOR EVER'S exclusive Equalizer Technology features Acti Tensor 3D, Hyaluronic Acid, and Regeactive, which help to hydrate, firm, and smooth the skin to create the perfect makeup canvas. read more

MAKE UP FOR EVER
$37.00

A makeup primer that assists with balancing the skin's texture and tone for smoother, more even, and longer-lasting makeup wear. P...rep skin for your makeup routine with Step 1 Skin Equalizer Primers, and address your skin concerns with this innovative makeup primer. Perfect for balancing skin and achieving an ideal makeup result, it's lightweight and creamy, leaving a more evenly-toned appearance, and increases foundation's hold. This primer for all skin tones leaves makeup looking fresh for hours while it hydrates, firms, and smooths the look of the skin. Step 1 Skin Equalizer Primer is available in 10 formulas to target every texture and tone concern: Texture: Mattifying Primer reduces shine for oily skin. Smoothing Primer evens the skin's texture. Hydrating Primer preps normal skin and restores balance. Nourishing Primer moisturizes and comforts. Redness Correcting Primer neutralizes. Tone: Radiant Primer Blue adds radiance to light skin. Radiant Primer Pink adds radiance to light to medium skin. Radiant Primer Yellow adds radiance to light to medium skin. Radiant Primer Peach adds radiance to medium to tan skin. Radiant Primer Caramel adds radiance to dark skin. If you're not sure where to start, try the Smoothing and Hydrating Primers. "Like painters, who need a perfectly smooth, even-colored, and flawless canvas, makeup artists require even-toned and smooth skin for an optimal and professional makeup result." Dany Sanz, MAKE UP FOR EVER Founder and Creative Director MAKE UP FOR EVER'S exclusive Equalizer Technology features Acti Tensor 3D, Hyaluronic Acid, and Regeactive, which help to hydrate, firm, and smooth the skin to create the perfect makeup canvas. read more

MAKE UP FOR EVER
$37.00

A makeup primer that assists with balancing the skin's texture and tone for smoother, more even, and longer-lasting makeup wear. P...rep skin for your makeup routine with Step 1 Skin Equalizer Primers, and address your skin concerns with this innovative makeup primer. Perfect for balancing skin and achieving an ideal makeup result, it's lightweight and creamy, leaving a more evenly-toned appearance, and increases foundation's hold. This primer for all skin tones leaves makeup looking fresh for hours while it hydrates, firms, and smooths the look of the skin. Step 1 Skin Equalizer Primer is available in 10 formulas to target every texture and tone concern: Texture: Mattifying Primer reduces shine for oily skin. Smoothing Primer evens the skin's texture. Hydrating Primer preps normal skin and restores balance. Nourishing Primer moisturizes and comforts. Redness Correcting Primer neutralizes. Tone: Radiant Primer Blue adds radiance to light skin. Radiant Primer Pink adds radiance to light to medium skin. Radiant Primer Yellow adds radiance to light to medium skin. Radiant Primer Peach adds radiance to medium to tan skin. Radiant Primer Caramel adds radiance to dark skin. If you're not sure where to start, try the Smoothing and Hydrating Primers. "Like painters, who need a perfectly smooth, even-colored, and flawless canvas, makeup artists require even-toned and smooth skin for an optimal and professional makeup result." Dany Sanz, MAKE UP FOR EVER Founder and Creative Director MAKE UP FOR EVER'S exclusive Equalizer Technology features Acti Tensor 3D, Hyaluronic Acid, and Regeactive, which help to hydrate, firm, and smooth the skin to create the perfect makeup canvas. read more

MAKE UP FOR EVER
$37.00

A makeup primer that assists with balancing the skin's texture and tone for smoother, more even, and longer-lasting makeup wear. P...rep skin for your makeup routine with Step 1 Skin Equalizer Primers, and address your skin concerns with this innovative makeup primer. Perfect for balancing skin and achieving an ideal makeup result, it's lightweight and creamy, leaving a more evenly-toned appearance, and increases foundation's hold. This primer for all skin tones leaves makeup looking fresh for hours while it hydrates, firms, and smooths the look of the skin. Step 1 Skin Equalizer Primer is available in 10 formulas to target every texture and tone concern: Texture: Mattifying Primer reduces shine for oily skin. Smoothing Primer evens the skin's texture. Hydrating Primer preps normal skin and restores balance. Nourishing Primer moisturizes and comforts. Redness Correcting Primer neutralizes. Tone: Radiant Primer Blue adds radiance to light skin. Radiant Primer Pink adds radiance to light to medium skin. Radiant Primer Yellow adds radiance to light to medium skin. Radiant Primer Peach adds radiance to medium to tan skin. Radiant Primer Caramel adds radiance to dark skin. If you're not sure where to start, try the Smoothing and Hydrating Primers. "Like painters, who need a perfectly smooth, even-colored, and flawless canvas, makeup artists require even-toned and smooth skin for an optimal and professional makeup result." Dany Sanz, MAKE UP FOR EVER Founder and Creative Director MAKE UP FOR EVER'S exclusive Equalizer Technology features Acti Tensor 3D, Hyaluronic Acid, and Regeactive, which help to hydrate, firm, and smooth the skin to create the perfect makeup canvas. read more

MAKE UP FOR EVER
$17.00

A makeup primer that assists with balancing the skin's texture and tone for smoother, more even, and longer-lasting makeup wear. P...rep skin for your makeup routine with Step 1 Skin Equalizer Primers, and address your skin concerns with this innovative makeup primer. Perfect for balancing skin and achieving an ideal makeup result, it's lightweight and creamy, leaving a more evenly-toned appearance, and increases foundation's hold. This primer for all skin tones leaves makeup looking fresh for hours while it hydrates, firms, and smooths the look of the skin. Step 1 Skin Equalizer Primer is available in 10 formulas to target every texture and tone concern: Texture: Mattifying Primer reduces shine for oily skin. Smoothing Primer evens the skin's texture. Hydrating Primer preps normal skin and restores balance. Nourishing Primer moisturizes and comforts. Redness Correcting Primer neutralizes. Tone: Radiant Primer Blue adds radiance to light skin. Radiant Primer Pink adds radiance to light to medium skin. Radiant Primer Yellow adds radiance to light to medium skin. Radiant Primer Peach adds radiance to medium to tan skin. Radiant Primer Caramel adds radiance to dark skin. If you're not sure where to start, try the Smoothing and Hydrating Primers. "Like painters, who need a perfectly smooth, even-colored, and flawless canvas, makeup artists require even-toned and smooth skin for an optimal and professional makeup result." Dany Sanz, MAKE UP FOR EVER Founder and Creative Director MAKE UP FOR EVER'S exclusive Equalizer Technology features Acti Tensor 3D, Hyaluronic Acid, and Regeactive, which help to hydrate, firm, and smooth the skin to create the perfect makeup canvas. read more

LORAC
$33.00

LORAC knows that not all complexions are alike, that's why we created I'm So Sensitive Soothing Face Primer. The skin-perfecting, ...gentle primer is infused with antioxidants, vitamins and plant extracts to help soothe and smooth your skin. Ultra-light and super-hydrating, the water-based primer promotes long-lasting makeup wear with a natural, silky-smooth finish. Suitable for all skin types, including sensitive, oily and acne-prone skin. Style Name: Lorac 'I'M So Sensitive' Soothing Face Primer. Style Number: 683405. Available in stores. read more

MAKE UP FOR EVER
$37.00

A makeup primer that assists with balancing the skin's texture and tone for smoother, more even, and longer-lasting makeup wear. P...rep skin for your makeup routine with Step 1 Skin Equalizer Primers, and address your skin concerns with this innovative makeup primer. Perfect for balancing skin and achieving an ideal makeup result, it's lightweight and creamy, leaving a more evenly-toned appearance, and increases foundation's hold. This primer for all skin tones leaves makeup looking fresh for hours while it hydrates, firms, and smooths the look of the skin. Step 1 Skin Equalizer Primer is available in 10 formulas to target every texture and tone concern: Texture: Mattifying Primer reduces shine for oily skin. Smoothing Primer evens the skin's texture. Hydrating Primer preps normal skin and restores balance. Nourishing Primer moisturizes and comforts. Redness Correcting Primer neutralizes. Tone: Radiant Primer Blue adds radiance to light skin. Radiant Primer Pink adds radiance to light to medium skin. Radiant Primer Yellow adds radiance to light to medium skin. Radiant Primer Peach adds radiance to medium to tan skin. Radiant Primer Caramel adds radiance to dark skin. If you're not sure where to start, try the Smoothing and Hydrating Primers. "Like painters, who need a perfectly smooth, even-colored, and flawless canvas, makeup artists require even-toned and smooth skin for an optimal and professional makeup result." Dany Sanz, MAKE UP FOR EVER Founder and Creative Director MAKE UP FOR EVER'S exclusive Equalizer Technology features Acti Tensor 3D, Hyaluronic Acid, and Regeactive, which help to hydrate, firm, and smooth the skin to create the perfect makeup canvas. read more

MAKE UP FOR EVER
$37.00

A makeup primer that assists with balancing the skin's texture and tone for smoother, more even, and longer-lasting makeup wear. P...rep skin for your makeup routine with Step 1 Skin Equalizer Primers, and address your skin concerns with this innovative makeup primer. Perfect for balancing skin and achieving an ideal makeup result, it's lightweight and creamy, leaving a more evenly-toned appearance, and increases foundation's hold. This primer for all skin tones leaves makeup looking fresh for hours while it hydrates, firms, and smooths the look of the skin. Step 1 Skin Equalizer Primer is available in 10 formulas to target every texture and tone concern: Texture: Mattifying Primer reduces shine for oily skin. Smoothing Primer evens the skin's texture. Hydrating Primer preps normal skin and restores balance. Nourishing Primer moisturizes and comforts. Redness Correcting Primer neutralizes. Tone: Radiant Primer Blue adds radiance to light skin. Radiant Primer Pink adds radiance to light to medium skin. Radiant Primer Yellow adds radiance to light to medium skin. Radiant Primer Peach adds radiance to medium to tan skin. Radiant Primer Caramel adds radiance to dark skin. If you're not sure where to start, try the Smoothing and Hydrating Primers. "Like painters, who need a perfectly smooth, even-colored, and flawless canvas, makeup artists require even-toned and smooth skin for an optimal and professional makeup result." Dany Sanz, MAKE UP FOR EVER Founder and Creative Director MAKE UP FOR EVER'S exclusive Equalizer Technology features Acti Tensor 3D, Hyaluronic Acid, and Regeactive, which help to hydrate, firm, and smooth the skin to create the perfect makeup canvas. read more

MAKE UP FOR EVER
$37.00

A makeup primer that assists with balancing the skin's texture and tone for smoother, more even, and longer-lasting makeup wear. P...rep skin for your makeup routine with Step 1 Skin Equalizer Primers, and address your skin concerns with this innovative makeup primer. Perfect for balancing skin and achieving an ideal makeup result, it's lightweight and creamy, leaving a more evenly-toned appearance, and increases foundation's hold. This primer for all skin tones leaves makeup looking fresh for hours while it hydrates, firms, and smooths the look of the skin. Step 1 Skin Equalizer Primer is available in 10 formulas to target every texture and tone concern: Texture: Mattifying Primer reduces shine for oily skin. Smoothing Primer evens the skin's texture. Hydrating Primer preps normal skin and restores balance. Nourishing Primer moisturizes and comforts. Redness Correcting Primer neutralizes. Tone: Radiant Primer Blue adds radiance to light skin. Radiant Primer Pink adds radiance to light to medium skin. Radiant Primer Yellow adds radiance to light to medium skin. Radiant Primer Peach adds radiance to medium to tan skin. Radiant Primer Caramel adds radiance to dark skin. If you're not sure where to start, try the Smoothing and Hydrating Primers. "Like painters, who need a perfectly smooth, even-colored, and flawless canvas, makeup artists require even-toned and smooth skin for an optimal and professional makeup result." Dany Sanz, MAKE UP FOR EVER Founder and Creative Director MAKE UP FOR EVER'S exclusive Equalizer Technology features Acti Tensor 3D, Hyaluronic Acid, and Regeactive, which help to hydrate, firm, and smooth the skin to create the perfect makeup canvas. read more

Smashbox
$42.00

What it is: A nongreasy, weightless primer and moisturizer in one that delivers 24-hour hydration and powerful primer benefits wit...h the lightest possible texture. Who it's for: All skin types. What it does: It instantly increases moisture by 127% and preps skin for makeup in one step. The translucent formula sets in seconds so makeup goes on face and acts as a makeup magnet, locking on foundation and making it last. It smoothes skin, softens dry, fine lines and stops your makeup from settling into pores. Niacinamide plumps to improve skin's vitality and barrier repair, and hyaluronic acid holds water within skin to prevent moisture loss. Research results: In a consumer study on 101 women after one use:- 97% said it felt lightweight- 87% said skin felt instantly hydrated- 91% said their makeup went on flawlessly. After one week:- 98% said it didn't leave a white cast on their skin- 96% said it didn't change the color of their foundation- 93% said their skin felt comfortable all day- 90% said it delivered a high level of hydration- 91% said their skin looked fresh- 89% said their skin felt hydrated throughout the day- 89% said skin felt softer and smoother- 86% said their makeup looked better- 88% said it helped makeup look good and last all day. How to use: Apply 1-2 pumps to your fingertips and smooth over your face before your makeup. It can be used with or in place of moisturizer and on your cuticles and dry elbows, too. Style Name: Smashbox Photo Finish Primerizer Primer & Moisturizer. Style Number: 5433260. Available in stores. read more

jane iredale
$48.00

Uses revolutionary PoreAway technology along with state-of-the-art mineral science that visibly reduces shine to create the ideal ...makeup canvas. It noticeably reduces the appearance of pores and soothes blemishes. Creates a smooth, matte finish for an even skin tone while employing advanced mineral technology that color-adjusts to your skin. read more

MAKE UP FOR EVER
$17.00

A makeup primer that assists with balancing the skin's texture and tone for smoother, more even, and longer-lasting makeup wear. P...rep skin for your makeup routine with Step 1 Skin Equalizer Primers, and address your skin concerns with this innovative makeup primer. Perfect for balancing skin and achieving an ideal makeup result, it's lightweight and creamy, leaving a more evenly-toned appearance, and increases foundation's hold. This primer for all skin tones leaves makeup looking fresh for hours while it hydrates, firms, and smooths the look of the skin. Step 1 Skin Equalizer Primer is available in 10 formulas to target every texture and tone concern: Texture: Mattifying Primer reduces shine for oily skin. Smoothing Primer evens the skin's texture. Hydrating Primer preps normal skin and restores balance. Nourishing Primer moisturizes and comforts. Redness Correcting Primer neutralizes. Tone: Radiant Primer Blue adds radiance to light skin. Radiant Primer Pink adds radiance to light to medium skin. Radiant Primer Yellow adds radiance to light to medium skin. Radiant Primer Peach adds radiance to medium to tan skin. Radiant Primer Caramel adds radiance to dark skin. If you're not sure where to start, try the Smoothing and Hydrating Primers. "Like painters, who need a perfectly smooth, even-colored, and flawless canvas, makeup artists require even-toned and smooth skin for an optimal and professional makeup result." Dany Sanz, MAKE UP FOR EVER Founder and Creative Director MAKE UP FOR EVER'S exclusive Equalizer Technology features Acti Tensor 3D, Hyaluronic Acid, and Regeactive, which help to hydrate, firm, and smooth the skin to create the perfect makeup canvas. read more

jane iredale
$48.00

What it is: Bring out your natural radiance with Smooth Affair by jane iredale, a revolutionary primer designed to even out skin t...one, minimize pores and visibly reduce fine lines for a smooth, matte finish. What it does: It works to fight blemishes and reduce shine while revolutionary PoreAway technology along with state-of-the-art mineral science create the ideal makeup canvas. Style Name: Jane Iredale Smooth Affair Facial Primer & Brightener For Oily Skin. Style Number: 5021232. Available in stores. read more

LORAC
$33.00

Lorac knows that not all complexions are alike, that's why we created, i am so sensitive, soothing face primer. This skin-perfecti...ng, gentle primer is oil, silicone, paraben and fragrance free and infused with antioxidants, vitamins and plant extracts to help soothe and smooth your skin. Ultra-light and super hydrating, this water-based primer promotes long-lasting makeup wear with a natural, silky-smooth finish. Suitable for all skin types, including sensitive, oily, and acne-prone skin. read more

Marcelle
$12.00

This formula easily yet gently removes the most stubborn long-wearing eye makeup, even waterproof formulas, while leaving skin fee...ling fresh and clean. Gently swipe pad over closed eyelid and lashes. No rinsing required. Hypoallergenic, fragrance-free, paraben-free, alcohol-free, tested under dermatological and ophthalmological control. Suitable for sensitive eyes and contact lens wearers. Thick and ultra-gentle pads Removes waterproof and long-wearing makeup read more

Biobelle
$4.00

Biobelle Primer Sheet Mask. Using TENCEL's unique botanic fiber, they have designed a new PRIMER sheet mask that boosts facial tex...ture, minimizes pores and evens skin tone while prepping the skin for a flawless makeup application. In just 5 minutes, this nutrient-rich serum made with Tea Tree Oil, Rosehip Extract and Vitamin C, makes the skin look smoother, more hydrated, and glowing.. ready for you to get your glam on! BENEFITS Enhances radiance. Minimizes pores. Evens skin tone. Gives the skin a boost and refreshed appearance. Key ingredients: Tea Tree Oil. helps keep the skin clear and flawless (antimicrobial). Rosehips Extract. source of vitamin A and C which help firm the skin and minimize lines and wrinkles. Vitamin C. helps firm the skin, even skin tone, and protect against free radicals. Hydroxylated Lecithin. improves skin's barrier function (helps make the skin smooth). Chondrus Crispus (Carrageenan) Extract. helps condition the skin (has many minerals and vitamins) keeping it healthy. Niacinamide. Vitamin B3 derivative that helps even skin tone and minimize wrinkles and smooth the skin. Soybean Extract. helps firm the skin and calm irritation. 9 out of 10 women felt their skin smoother, clearer and brighter. 8 out of 10 women showed a diminishing of the appearance of fine lines. (In a consumer perception survey of 33 women who used the product 3 times a week for 2 weeks). Parabens free, Gluten free, No GMO's. read more

Marcelle
$17.00

The new and improved formula delivers better performance and a more comfortable clean, all while leaving the skin feeling fresh an...d clean. The new bi-phase formula is more gentle than ever and easily removes WATERPROOF and LONG-LASTING eye and lip makeup! Discover the new mess-free packaging that makes it easier to apply the makeup remover to your eyes. The formula, enriched with cucumber extract, soothes the delicate eye area while providing a fresh cooling sensation. Ideal for sensitive eyes and contact lens wearers. Hypoallergenic, fragrance-free, paraben-free, alcohol-free, tested under dermatological and ophthalmological control, suitable for sensitive eyes and contact lens wearers. Ideal for all skin types. read more

Chella
$89.63 $89.62

Immediate and long term in one, this serum slips under your day cream to create the ideal canvas-a skin that’s firmer, fully hydra...ted and closer to perfection. Regular use encourages all important collagen to stay strong and proliferate. Amino Acids and Hyaluronic Acid markedly boost elasticity, firmness and skin tone. read more

MAKE UP FOR EVER
$17.00

A makeup primer that assists with balancing the skin's texture and tone for smoother, more even, and longer-lasting makeup wear. P...rep skin for your makeup routine with Step 1 Skin Equalizer Primers, and address your skin concerns with this innovative makeup primer. Perfect for balancing skin and achieving an ideal makeup result, it's lightweight and creamy, leaving a more evenly-toned appearance, and increases foundation's hold. This primer for all skin tones leaves makeup looking fresh for hours while it hydrates, firms, and smooths the look of the skin. Step 1 Skin Equalizer Primer is available in 10 formulas to target every texture and tone concern: Texture: Mattifying Primer reduces shine for oily skin. Smoothing Primer evens the skin's texture. Hydrating Primer preps normal skin and restores balance. Nourishing Primer moisturizes and comforts. Redness Correcting Primer neutralizes. Tone: Radiant Primer Blue adds radiance to light skin. Radiant Primer Pink adds radiance to light to medium skin. Radiant Primer Yellow adds radiance to light to medium skin. Radiant Primer Peach adds radiance to medium to tan skin. Radiant Primer Caramel adds radiance to dark skin. If you're not sure where to start, try the Smoothing and Hydrating Primers. "Like painters, who need a perfectly smooth, even-colored, and flawless canvas, makeup artists require even-toned and smooth skin for an optimal and professional makeup result." Dany Sanz, MAKE UP FOR EVER Founder and Creative Director MAKE UP FOR EVER'S exclusive Equalizer Technology features Acti Tensor 3D, Hyaluronic Acid, and Regeactive, which help to hydrate, firm, and smooth the skin to create the perfect makeup canvas. read more

Embryolisse
$34.60

An effective makeup removal emulsionWith a creamy texture that wraps skin in a cocoon of softness Enriched with emollients & natur...al active ingredientsHelps deeply cleanse skin & remove makeup while respecting its physiological balanceLeaves skin... read more

Kevyn Aucoin
$68.00

As an anti-aging/pore-refining treatment primer: Apply to face after your daily skin care regimen and before foundation and/or sun...screen. As an anti-aging/pore-refining treatment serum: At bedtime apply to face after your daily skin care regimen As A Skin Enhancer Developer: Mix The Primed Skin Developer with a small amount (size of a grain of rice) of The Sensual Skin Enhancer on the back of your hand until you achieve your desired coverage. Apply the mixture to your face with your fingers o. read more

LORAC
$33.00

LORAC knows that not all complexions are alike, that's why we created I'm So Sensitive Soothing Face Primer. The skin-perfecting, ...gentle primer is infused with antioxidants, vitamins and plant extracts to help soothe and smooth your skin. Ultra-light and super-hydrating, the water-based primer promotes long-lasting makeup wear with a natural, silky-smooth finish.Suitable for all skin types, including sensitive, oily and acne-prone skin. Style Name:Lorac 'I'M So Sensitive' Soothing Face Primer. Style Number: 683405. Available in stores. read more

Embryolisse - Cleanser
$30.92

An effective makeup removal emulsionWith a creamy texture that wraps skin in a cocoon of softnessEnriched with emollients & natura...l active ingredientsHelps deeply cleanse skin & remove makeup while respecting its physiological balanceLeaves skin sleek,... read more

Paula Dorf
$36.00

Perfect Primer for normal/oily skin absorbs oil, minimizes imperfections and keeps skin matte, so makeup stays in place and colors... stay true all day. read more

Jane Iredale
$48.00

Jane Iredale Smooth Affair for Oily Skin Facial Primer & Brightener, 1.7 oz./50 ml DetailsBring out your natural radiance with our... revolutionary primer, designed to even out skin tone, minimize the appearance of pores and fine lines for a smooth, matte finish. Smooth Affair for Oily Skin also soothes blemishes and reduces shine. Uses revolutionary PoreAway technology along with state-of-the-art mineral science that visibly reduces shine to create the ideal makeup canvas. Suggested Use: Apply. read more

Selected Cosmetics
$77.79 $76.65

Prepare and perfect your skin with Selected Cosmetics Makeup Primer. Our chemical free primer fills fine lines, smooths texture, a...nd treats dryness while providing a silky smooth canvas for your makeup. Our Makeup Primer boosts coverage and helps products wear better and last longer. 1 fl oz. read more

Emani
$34.49

Find Cosmetics at Target.com! Utilizing 10 different organic extracts Emani Perfect10 Primer Serum thoroughly and effectively abso...rbs excess oils from the skin, removes blemish causing bacteria and minimizes the appearance of pores. With nourishing, moisturizing, and softening qualities, this serum softens skin to the touch and creates a luminous glow about your complexion. After massaging it into your face, you'll wonder whether or not you need to put on makeup at all! Emani Perfect10 Primer Serum rejuvenates your skin along with your spirit! Its velvety texture massages the contours of your face to reveal only the best of your naturally, brilliant complexion. Designed for daily use, it is a must have for any skin care and makeup regimen. Color: Clear/White. read more

Studio Gear Cosmetics
$28.45

Studio Gear Cosmetics Prime Objective Face Primer is a silicone-based face primer that not only smooths surface imperfections for ...an incredibly bright complexion, but it also includes rejuvenating ingredients such as retinol and milk protein that condition, balance, and protect the skin from environmental stresses. Optical diffusers further enhance the complexion by lightening and brightening!Key Benefits:Retinol and milk protein condition and balance skinEnhances complexion by lightening and brighteningSmooths surface imperfections for a bright complexionMade in the USA read more

be PRO
$24.00

Daily wear anti-aging primer is a revolutionary new all-in-one corrective treatment and makeup base that is used to prep the skin ...prior to applying airbrush foundation. Its innovative formula perfects skin and appearance and minimizes the visibility of fine lines, pores and wrinkles by enhancing skins suppleness and elasticity. The lightweight yet concentrated formula sets into skin perfectly without looking oily, and it and unique blend of ingredients extends the wear of airbrush foundation while preventing makeup from creasing or accentuating rough texture, pores or fine lines . 5 oz. Gives a supple appearance to the skin and minimizes the look of fine lines and wrinkles; hyaluronic acid hydrates and binds moisture to skin; smoothes rough skin texture; enhances skin's natural elasticity; protects skin from environmental pollutants; extends longevity of foundation wear; primarily designed to benefit aging, dry or rough skin, yet can still be used on all skin-types to hydrate and maintain skin and moisture balance; oil and paraben free; non-comedogenic. read more

Glo Skin Beauty
$36.00

This silky, oil free, tinted primer with pure mineral sun protection glides on to instantly even skin tone, mask imperfections and... provide all day coverage. Wear alone for sheer radiance or prep foundation for a flawless complexion. read more

Luminess Air
$27.03 $26.66

When it comes to a superior airbrush product; the Luminess Airbrush Moisturizer/Primer provides a perfect blend of skincare and pr...imer. This moisturizer hydrates skin to prevent dryness and soften fine, dry lines while priming action re-texturizes skin for a smooth, flawless canvas. Our Moisturizer/Primer contains olive and vitamin E extract giving skin a rich botanical antioxidant enhancement. Can be applied before or after foundation. This Moisturizer/Primer is water based and OIL-FREE; perfect for everyday use. read more

Glo Skin Beauty
$36.00

A sheer, light-reflecting formula that visually smooths the appearance of fine lines and wrinkles and illuminates skin tone creati...ng a healthy, luminous glow. Beautiful for all skin tones, this unique formula can be used as a mixing medium to sheer out any Glo Skin Beauty liquid foundation and add luminescence to the skin. read more

Peter Thomas Roth
$28.00

Which skin type is it good for? Normal Oily Combination Dry Sensitive A sheer, lightweight, mattifying primer that provides immedi...ate results and long-term benefits. Solutions for:- Pores- Fine lines and wrinkles- OilinessIf you want to know more: AuraSpheres and Gransil EP-9 instantly blur, fill, and reduce the look of pores, fine lines, and imperfections. A powerful mattifying complex absorbs excess oil with AberMat™ while powerful Disa-Pore 20 and Evermat™ help reduce the appearance of pore size and shape over time. Great to use under makeup for flawless, professional-looking results, or alone for a naturally beautiful, no-filter look, this primer features a subtle, universal tint that instantly blends with any skin tone and shade. read more

Estee Lauder
$34.00 $17.00

A targeted brightening primer. Adds instant radiance to the complexion. Contains soft-reflection optics to reduce the look of pore...s and imperfections. Formulated with skin-relieving vitamin E, rice bran extract and shea butter for hydration. Gives a soft, smooth, fresh, perfect and evenly-toned finish. Ideal for normal/combination and dry skin. read more

Glo Skin Beauty
$24.00

This targeted, anti-aging primer minimizes the appearance of imperfections by filling in fine lines, scarring and large pores with... the use of silicone polymers while light-reflective pigments soften the appearance of wrinkles and dark circles. read more

Glo Skin Beauty
$34.00

This water-based formula is the perfect primer and foundation-extender for anyone prone to an oily shine. Oil-absorbing Kaolin Cla...y is combined with a line-filling Silicone and water-binding Glycerin to perfect the skinâ€s appearance with a smooth, mattified finish. In addition, the water in this unique formula provides a cooling sensation that instantly refreshes the skin. read more

Glo Skin Beauty
$36.00

This silky, oil free, tinted primer with pure mineral sun protection glides on to instantly even skin tone, mask imperfections and... provide all day coverage. Wear alone for sheer radiance or prep foundation for a flawless complexion. read more

Smashbox
$42.00

What it is: A nongreasy, weightless primer and moisturizer in one that delivers 24-hour hydration and powerful primer benefits wit...h the lightest possible texture.Who it's for: All skin types.What it does: It instantly increases moisture by 127% and preps skin for makeup in one step. The translucent formula sets in seconds so makeup goes on face and acts as a makeup magnet, locking on foundation and making it last. It smoothes skin, softens dry, fine lines and stops your makeup from settling into pores. Niacinamide plumps to improve skin's vitality and barrier repair, and hyaluronic acid holds water within skin to prevent moisture loss.Research results:In a consumer study on 101 women after one use:- 97% said it felt lightweight.- 87% said skin felt instantly hydrated.- 91% said their makeup went on flawlessly.After one week:- 98% said it didn’t leave a white cast on their skin.- 96% said it didn’t change the color of their foundation.- 93% said their skin felt comfortable all day.- 90% said it delivered a high level of hydration.- 91% said their skin looked fresh.- 89% said their skin felt hydrated throughout the day.- 89% said skin felt softer and smoother.- 86% said their makeup looked better.- 88% said it helped makeup look good and last all day.How to use: Apply 1-2 pumps to your fingertips and smooth over your face before your makeup. It can be used with or in place of moisturizer and on your cuticles and dry elbows, too. Style Name:Smashbox Photo Finish Primerizer Primer & Moisturizer. Style Number: 5433260. Available in stores. read more

NYX Professional Makeup
$16.00

Nyx Professional Makeup Angel Veil–Skin Perfecting Primer. This super silky light and fresh formula creates a comfortable cushion ...on your skin to enhance makeup application. The incredible formula creates a smooth, uniform canvas that minimizes shine and makes application flawless. Your skin will feel like it has been touched by an angel. read more

Jouer
$38.00 $30.00

This oil free mattifying anti-blemish primer, formulated with Salicylic Acid, penetrates into skin to help treat existing blemishe...s, prevent development of new acne, and minimize the appearance of pores. Aloe, Vitamin E, Ginseng & Gingko Biloba Extract help calm redness and reduce inflammation, promoting a shine-free, even complexion. Oil Free. Hypoallergenic. Paraben Free. Silicone Free. Fragrance Free. Dermatologist tested. read more

Glo Skin Beauty
$34.00

Use Face Primer before foundation for a flawless application. Face Primer creates an even, ideal canvas for foundation by blurring... fine lines and visible pores so that foundation goes on looking porcelain smooth. read more

Studio Gear Cosmetics
$30.00 $25.49

Studio Gear Cosmetics Prime Objective Face Primer is a silicone-based face primer that not only smooths surface imperfections for ...an incredibly bright complexion, but it also includes rejuvenating ingredients such as retinol and milk protein that condition, balance, and protect the skin from environmental stresses. Optical diffusers further enhance the complexion by lightening and brightening!Key Benefits:Retinol and milk protein condition and balance skinEnhances complexion by lightening and brighteningSmooths surface imperfections for a bright complexionMade in the USA read more

Nyx Professional Makeup
$15.99

Find Cosmetics at Target.com! The incredible formula creates a smooth uniform canvas that minimizes shine and makes makeup applica...tion flawless. Your skin will feel like it has been touched by an angel. Color: Angel Veil. read more

Peter Thomas Roth
$28.00

This sheer, lightweight mattifying primer provides instant results with long-term benefits. Subtle, universal tint instantly blend...s with any skin tone and shade. Can be used under makeup for flawless, professional-looking results or alone for a naturally beautiful, no-filter look. read more

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