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Eye Makeup

Mascara is the key component of eye makeup, and it can be worn alone to define the shape and color of the eye or with other products for a more dramatic look. Eye shadow and eyeliner come in a variety of shades and can be used to brighten and add depth to the eyes. Other products include primer to help your makeup last and highlighter to add definition to the brow bone. If needed, use an eyebrow pencil to shape thin brows or fill in sparse areas.

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No Miss Cosmetics
$4.75

Dye-, color-, fragrance-, and cruelty-free, No Miss Cosmetics All Natural Eye Shadows are derived from minerals, giving your lids ...a pop of iridescent (not matte) and irresistible color! Comes in loose powder form. read more

ELLE Cosmetics
$12.00

This ELLE Cosmetics eyeshadow palette creates smolding, versatile looks that are perfect for day or night. 6-eyeshadow colors in s...hades of pink and brown Included mirror 0.203-oz. total weight Size: One Size. Color: Multicolor. Gender: Female. Age Group: Adult. read more

Mineral Fusion
$25.99 $22.09

Mineral Fusion Base Concealer Duo Under Eye & Face Warm 0.11 oz. (3.1g) Mineral Fusion Base Concealer Duo Under Eye &am

Tarte
$24.00

Think outside the lines and unleash your inner tarteist as you define your eyes like a pro. Inspired by the ease of an artist's pa...lette, this one-of-a-kind squeezable cream liner takes the intimidation out of pigmentation with a no-tug, dreamy application that's as simple as squeeze, line and define! The unique formula features fewer waxes, cushioned pigments and a special development process unlike other traditional liners, allowing for the creamiest texture and smoothest application ever. Than read more

Urban Decay
$54.00

It's the palette that revolutionized neutrals forever. Loaded with 12 bronze-hued shadows in an insane range of textures only Wend...e and our product development team could dream up-including matte, satin, shimmer and sparkle-Naked proves that neutral is anything but boring. From the palest champagne to the grittiest gunmetal, it's all here. Whether you're going for a laid-back, beachy vibe or black-tie drama, you'll definitely look better Naked. Every shade features our Pigment Infusion System, a read more

Too Faced
$36.00

They transformed all the shades you love in our award-winning Natural Eyes Neutral Eye Shadow Collection into stunning mattes. Go ...from soft and pretty to slightly sexy with nine gorgeous neutral matte shadows that pair perfectly, blend beautifully, and are so versatile you can wear them before breakfast or after dark. Includes our signature Glamour Guide with three looks to get you started. read more

Urban Decay
$54.00

Experiment with 12 never-before-seen (and insanely beautiful) rose-hued neutrals from Urban Decay. From pale, shimmery pink to dee...p black matte with red micro-glitter, these neutrals will make you want to get Naked all over again. Urban Decays previous Naked palettes have always included new shades, but this is the first time theyve done a Naked palette with 12 New shades that aren't available anywhere else. Choose from every finish imaginable: ultra-smooth mattes, gorgeous pearls and glimmering read more

Estee Lauder
$50.00

Complement your Modern Muse Le Rouge Eau de Parfum with a daring Pure Color Envy Sculpting EyeShadow Palette in a limited-edition ...red compact. read more

Lancome
$50.00

Infinitely luminous. Sensationally smooth. All-in-one 5 shadow palette to brighten eyes. Lancome's new versatile, all-in-one palet...te conveniently creates a full eye look for day or night. Experience the newest generation of luminosity as silky lustrous powders transparently wrap the skin, allowing a seamless layering of pure color for a silky sheen and radiant finish. Build with absolute precision and apply the shades in 5 simple steps (all over, lid, crease, highlighter and liner) to design you read more

Too Faced
$49.00

The Chocolate Bar experience begins as soon as you open the palette and the smell of sweet chocolate envelops you. The eye shadows... are pigmented with pure, antioxidant-rich cocoa powder and includes 16 matte and shimmer shades of natural browns, delicate pinks and luscious plums. Includes our signature how-to Glamour Guide with three looks to get you started. Too Faced Co-Founder and Creative Director Jerrod Blandino was inspired to combine the power of antioxidant-rich cocoa powder and makeup w read more

Avon
$8.00

Get beautiful bold eyebrows while controlling and shaping them. Use the Perfect Brow Gel to fill in and shape your brows. The colo...r-matched fibers easily mold and shape eyebrows while dispensing gel. After you have shaped your brows the gel sets making sure they stay perfect all day.BENEFITS Easily shape your brows with gel using the sweep on brush Fill in and define brows with your choice of two natural colors: light brown and dark brown Brows appear bolder and naturally fullerTO USE Twist the applicator to dispense the Perfect Brow Gel Sweep the color-matched fibers over your eyebrows to shape and fill in your eyebrows Use light strokes to fill in sparse areas and to define brows.53 oz. net wt.Available in Dark Brown and Light BrownMade in USA read more

Avon
$4.99

Only available in black.Shop our new and improved Mega Effects Mascara with Keratin!This breakthrough mascara provides 24-hour vol...ume leaving lashes darker denser and more dramatic. Get ready for a corner to corner lash transformation with our first ever Wonderbrush. The Wonderbrush bends and adjusts to multiple angles capturing every lash top to bottom. The unique brush fits the natural shape of lashes coating them evenly with formula from root to tip. 0 gives you quick application and volume adjust to 40 to apply to upper and lower lashes and 90 gives you full application from root to tip. The brush design allows for full access to every lash delivering 40% more mascara than average brushes. Mega Volume and Mega lashes have never been easier! BENEFITS 40% more mascara delivery for MEGA volume Specially designed brush gives full access to every lash Easy to apply Eyes look bigger Lashes look darker denser and more dramatic Provides all day 24-hour volume Lashes will look phenomenal from dusk till dawn Sweat-proof and non-flaking Clump-proof HypoallergenicTO USE Grip the product at sides and remove red cap Rock brush from side to side and remove Bend brush to desired degree apply from root to tip Apply multiple coats to make your perfect look Make sure applicator is locked back in placeMEGA EFFECTS BRUSHThis wetter formula combined with the Wonderbrush allows the formula to coat your lashes without leaving any clumps. Now with a wetter formula you obviously want to avoid any messes. So a good tip is to make sure you rock the wand when opening the package. That allows you to control how quickly the wand is released from the package..317 oz. net wt.Made in USAShop our new and improved Mega Effects Mascara with Keratin!While supplies last. read more

Avon
$4.99

All of the volume none of the weight! Plush weightless formula banishes midday droop with plumped-up volume. New lightweight formu...la contains hollow fibers that add volume without the weight. Keeps lashes lifted and volumized all day. Unique star-shaped wire brush creates a vertical lift and even formula deposit. Smudge-proof waterproof and clump-resistant. BENEFITS Keeps lashes lifted and volumized Lush weightless and banishes midday droop with plumped up volume Unique star shaped brush create vertical lift Smudgeproof Waterproof Clump Resistant .247 oz. net wt Contains hollow fibers to add volume without the weight Hypoallergenic Ophthalmologist tested Full voluminous finish Unique star shaped applicator brush Water based It is suitable for contact lens wearers Removes easily with soap and waterTO USE Sweep on lashes from root to tipMade in USAWhile supplies last. read more

Avon
$6.99

One Versatile Palette! Gorgeous shades of eyeshadow mix and match beautifully to create your favorite signature looks. Available i...n eight great shades of creamy smooth powder eyeshadow blends to a silky velvet finish.BENEFITS Provides true color payoff Feels ultra comfortable on lids Blendable formula that glides over lids easily Go from day to night with one palette Silky velvet finish .226 oz. total net wtTO USE Apply medium shades on lids Highlight under brow with light tones Accent crease with deep shadesTIPS & TRICKSTake your Day Look into Night-in 3 easy steps!1. Blend a slightly darker shade into the crease and outer corner of the eye2. Apply the lightest shade to the brow bone and inner corner3. Smudge a dark shade along the top lash line for an eye liner effect. Use purples or blues to punch up the dramaWITH TRUE COLOR TECHNOLOGY The rich color you see in the compact is the same color you get on your eyes Rich vibrant color with crease-proof wear Color saturated shades designed for every skin tone Numbered shades for our easiest expert eye looks ever! Exquisite stay-true coordinated shades make every eye-look effortlessMade in ChinaWhile supplies last. read more

Avon
$3.99

Only available in Emerald Shock.Give your lashes a chic coat of color! SuperShock Mascara in Limited-Edition summer bright shades....BENEFITS Lightweight formula Lashes look freshly applied all day Creates dramatic look yet lashes feel soft and flexible Delivers dark ultra rich color Is easy to remove Smudge-proof Clump resistant Flake-proof .353 oz net wt Hypoallergenic Ophthalmologist tested Bright dramatic finish Mascara brush Suitable for sensitive eyes and contact lens wearers Made in USATO USE Apply mascara using sweeping upward strokes Add two coats for extreme results and shocking colorWhile supplies last. read more

Avon
$7.00

Free with any $10 purchase of select outlet products! See promotion for details.Add some Glimmer and Shimmer to your everyday wear.... Glimmersticks Eye Liner gives you beautiful stay put colors you can wear all day! The dazzling colors define and enhance your eyes! The retractable eyeliner creates a perfect point that allows for easy precision application. Stay put eyeliner wont move or face and is perfect for long wear! Add an extra sparkle to your eye with Glimmersticks Eyeliner.BENEFITS Long wearing Retractable Each .01 oz. net wt. Wears for 9 hours Silky and smooth Easy to blend Dermatologist-tested Ophthalmologist-testedTO USE Apply to lash line layer and blend to create your perfect look. Wear all day! read more

No Miss Cosmetics
$4.75

Dye-, color-, fragrance-, and cruelty-free, No Miss Cosmetics All Natural Eye Shadows are derived from minerals, giving your lids ...a pop of iridescent (not matte) and irresistible color! Comes in loose powder form. read more

No Miss Cosmetics
$7.45

Lather and lengthen lashes––without clumps or flakes––all day! Smudge-proof No Miss Cosmetics mascaras are made with herbal extrac...ts and enriched with vitamin E and aloe. Contains no fragrance, dyes, polymers, talc, or lacquer. Safe for contact lens wearers. read more

No Miss Cosmetics
$7.45

Lather and lengthen lashes––without clumps or flakes––all day! Smudge-proof No Miss Cosmetics mascaras are made with herbal extrac...ts and enriched with vitamin E and aloe. Contains no fragrance, dyes, polymers, talc, or lacquer. Safe for contact lens wearers. read more

No Miss Cosmetics
$4.75

Dye-, color-, fragrance-, and cruelty-free, No Miss Cosmetics All Natural Eye Shadows are derived from minerals, giving your lids ...a pop of iridescent (not matte) and irresistible color! Comes in loose powder form. read more

No Miss Cosmetics
$4.75

Dye free. Cruelty free. These eyeshadows are in loose powder form, and because they are derived from minerals, all colors are irid...escent (not matte). read more

No Miss Cosmetics
$7.45

Beautiful eyes with no ugly ingredients! No Miss Cosmetics Liquid Eyeliners are made with herbal extracts and enriched with Aloe a...nd Vitamin E. These fragrance-free liners are safe for contact lens wearers and sensitive eyes. read more

No Miss Cosmetics
$7.45

Beautiful eyes with no ugly ingredients! No Miss Cosmetics Liquid Eyeliners are made with herbal extracts and enriched with Aloe a...nd Vitamin E. These fragrance-free liners are safe for contact lens wearers and sensitive eyes. read more

No Miss Cosmetics
$4.75

Dye-, color-, fragrance-, and cruelty-free, No Miss Cosmetics All Natural Eye Shadows are derived from minerals, giving your lids ...a pop of iridescent (not matte) and irresistible color! Comes in loose powder form. read more

No Miss Cosmetics
$4.75

Dye-, color-, fragrance-, and cruelty-free, No Miss Cosmetics All Natural Eye Shadows are derived from minerals, giving your lids ...a pop of iridescent (not matte) and irresistible color! Comes in loose powder form. read more

No Miss Cosmetics
$4.75

Dye-, color-, fragrance-, and cruelty-free, No Miss Cosmetics All Natural Eye Shadows are derived from minerals, giving your lids ...a pop of iridescent (not matte) and irresistible color! Comes in loose powder form. read more

No Miss Cosmetics
$4.75

Dye-, color-, fragrance-, and cruelty-free, No Miss Cosmetics All Natural Eye Shadows are derived from minerals, giving your lids ...a pop of iridescent (not matte) and irresistible color! Comes in loose powder form. read more

Avon
$1.99

A multi-tone baked marbelized eyeshadow. Three shades swirled together in one luminous shadow. Use dry for sheer shimmery look or ...wet for an intense dramatic look. BENEFITS Provides a multi-dimensional luminescent finish Marbelized pearl effect Can be used wet and dry Is easy to apply Three shades swirled in one compact .141 oz net wt Available in 3 frosty colors Luminescent finish Sheer to full coverage Made in ChinaTO USE Apply on eyelid and blend evenly To intensify color apply with a dampened brush or applicatorWhile Supplies Last. read more

Godefroy
$13.99

Buy Godefroy Eye Brow Makeup - Enhance your eyebrow color for 6 Weeks eliminating the need for eyebrow makeup. No more daily appli...cation of eye pencils or eye powders. Covers gray 100Color Selector GuideJet Black - Best for Ebony Skin Tones/Black HairNatural Black - Best for Olive to Dark Skin Tones/Black HairDark Brown - Best for Medium to Olive Skin Tones/Dark Brown to Black HairMedium Brown - Best for Light to Medium Skin Tones/Gray, Blonde and Red Hair read more

Blinc
$26.00 $22.89

What it does:Blinc Mascara is the original tube-technology mascara. It's invented to form tiny water-resistant "tubes" around your... lashes for maximum amplification and hold, rather than painting them like conventional mascaras. Once applied, the tubes... read more

L'Oreal
$7.97 $7.17

L'Oreal Paris , Voluminous Smoldering Eyeliner is a Kajal-inspired eyeliner shaped to glide on the top and lower lash line for dra...matic contouring. This intensely rich, color-depositing 645 black eyeliner takes eyes from edgy to exotic in one simple... read more

L'Oreal
$7.97 $7.17

L'Oreal Paris , Voluminous Smoldering Eyeliner is a Kajal-inspired eyeliner shaped to glide on the top and lower lash line for dra...matic contouring. This intensely rich, color-depositing 645 black eyeliner takes eyes from edgy to exotic in one simple... read more

L'Oreal
$7.97 $7.17

L'Oreal Paris , Voluminous Smoldering Eyeliner is a Kajal-inspired eyeliner shaped to glide on the top and lower lash line for dra...matic contouring. This intensely rich, color-depositing 645 black eyeliner takes eyes from edgy to exotic in one simple... read more

Tigi
$11.99

Go soft and natural or play up your dramatic side with Tigi High Density Eyeshadows. These high pigment single shades go on smooth... to ensure a pure, even tone that lasts all day. read more

Tigi
$11.99

Go soft and natural or play up your dramatic side with Tigi High Density Eyeshadows. These high pigment single shades go on smooth... to ensure a pure, even tone that lasts all day. read more

Tigi
$11.99

Go soft and natural or play up your dramatic side with Tigi High Density Eyeshadows. These high pigment single shades go on smooth... to ensure a pure, even tone that lasts all day. read more

Tigi
$11.99

Go soft and natural or play up your dramatic side with Tigi High Density Eyeshadows. These high pigment single shades go on smooth... to ensure a pure, even tone that lasts all day. read more

Tigi
$11.99

Go soft and natural or play up your dramatic side with Tigi High Density Eyeshadows. These high pigment single shades go on smooth... to ensure a pure, even tone that lasts all day. read more

Urban Decay
$54.00 $26.95

What it is: A universally flattering palette that features 12 eye shadows with a distinctly Urban look. What it does: This long, l...ean, and seductive case comes packed with 12 gorgeous neutrals that work for absolutely everyone. Shades range from delicate champagne to gritty gunmetal, and feature five stunning new shades. A variety of textures, including glitter, shimmer, and matte, ensure that you'll never get bored. This versatile palette can go from office appropriate to a night on the town. The mirrored case also features a new professional-quality, cruelty-free Good Karma Eyeshadow Brush. This set contains: - 12 x 0.05 oz shadows in: Virgin (nude satin), Sin (champagne shimmer), Naked (buff matte), Sidecar (beige sparkle), Buck (brown matte), Half Baked (bronze), Smog (golden brown shimmer), Darkhorse (bronze-plum shimmer), Toasted (taupe-bronze), Hustle (mocha shimmer), Creep (near-black metallic), Gunmetal (dark grey metallic) Includes Full Palette. Brand New Overstock Item read more

Glimmersticks
$2.99

Stay put waterproof eyeliner that glimmers all day through water work and so much more. Glimmersticks Waterproof Eye Liner gives y...ou a bold beautiful look that adds a glimmer to any eye! Retractable eye liner has a precision point that gives you superior application control. The long wear eyeliner has bold colors that are the perfect glimmer addition to any look! Wear all day without worrying about smudging or moving.BENEFITS Waterproof Long-wearing Retractable Each .1 oz. net wt. Smudge-proofTO USE Apply to lash line layer and blend to create your perfect lookWhile supplies last. read more

Paul & Joe
$24.99

So, what'll it be today - wings? Waterlines? Classic cat eyes? This black eyeliner by Paul Joe offers a smooth application that'll... let you achieve your cosmetic goals with ease! Blended with jojoba oil and white lily extract, this amazing liquid makes for read more

Inglot
$12.00

High intensity pigments and an ultra-fine applicator guarantees high precision and solid color with this quick drying liquid liner... that doesn't smudge. Silicones protect the skin and smoothen textural differences ensuring flawless application. read more

Too Faced
$49.00

Discover a candy-coated confection of heart-shaped delights with 16 matte and shimmer shades in cool pops of color, sugary brights..., and beautiful go-to neutrals--all infused with our chocolate-scented, antioxidant-rich cocoa powder formula. Chocolate... read more

Urban Decay
$54.00

You demanded More Naked!--and Naked2 delivers. From luminous shades with shimmer and sparkle to the smoothest mattes imaginable, N...aked2 is packed with 12 never-boring taupe-hued neutrals (including a gorgeous grayish brown, a glittery copper and our... read more

Dior
$33.00

The breakthrough Diorshow Pro Line Waterproof teams the easy application of a pencil with the glide and intensity of a liquid line...r. Its retractable tip hugs the lash line for an instant buildable line, from thin to thick. The beveled tip does not... read more

Anastasia Beverly Hills
$23.00

A pencil to perfectly define your brows.Features a velvety tipped pencil and spooleybrush to blend color for natural looking brows....Perfect for brows that are sparse, or needdefinition and color.Available in five shades - Blonde, Ash Blonde/Taupe,Medium... read more

Laura Mercier
$24.00

The fiber-infused formula builds easily for thick, sculpted, lush brows. The gel base grooms, defines, and sets brow looks for a p...olished effect for up to 12 hours. The mini mascara-like wand is specifically designed to length and shape to allow for... read more

Estee Lauder
$24.00

Draw the line. Crave-worthy color that lasts all day and night--up to 24 hours. From precision definition to a sultry smolder, the... possibilities are endless. Includes a soft smudge tip and built-in sharpener. For a smudged effect, blend before it sets.... read more

Nudestix
$24.00

Magnetic Eye Color is a 3-in-1 shadow, liner and primer that is long-wearing (24-hour) and waterproof and smudge-proof eye pencil ...that is so easy to use. Magnetic Matte Eye Color gives intense color that does not move making it ideal for oily lids.... read more

Urban Decay
$19.00

Omg. We didn't think it was possible for Urban Decay to completely reinvigorate their already incredible Eyeshadow category, but t...hanks to new advancements in shadow fomulation technology (and a lot of time coming up with fun names), they've done... read more

Urban Decay
$29.00

Our first Matte palette, featuring six gorgeously Naked neutrals to build on or wear alone--including four never-before-seen shade...s. Naked Basics is more than just the long-awaited, multipurpose Matte companion to Naked. It's the palette Every woman... read more

Mac
$17.00

Waterproof. Longwearing. Metallic, shimmer and matte finishes. Smooth to apply. Won't transfer, smudge, or budge... Draws the line...: powers your eyes. Makes its point. Lasts. read more

Urban Decay
$54.00

Experiment with 12 never-before-seen (and insanely beautiful) rose-hued neutrals from Urban Decay. From pale, shimmery pink to dee...p black matte with red micro-glitter, these neutrals will make you want to get Naked all over again. Urban Decays previous... read more

Mac
$22.00

Try overindulging on servings of Soft Serve Shadow, featuring a distinctive creamy yet bouncy texture that sets to a powdery finis...h. In 12 delicious shades of frost and satin textures, from soft pearly neutrals to cotton candy blue and bonbon pink.... read more

Benefit Cosmetics
$20.00

Finally... powder eyeshadow in a fabulous longwearing formula. This soft & silky shadow comes in 12 wearable shades and three ...finishes: matte, satin and sheen. From pale shell to brilliant silver, we've got you covered! read more

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