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These Amazon best-sellers have customers giving 5 stars and leaving satisfied reviews. Who knew Amazon was such a good place to browse beauty buys? We’ve rounded up 25 of the top-rated products that Amazon shoppers are raving about. Sorry, wallet.
Each product we feature has been independently selected and reviewed by our editorial team. If you make a purchase using the links included, we may earn commission.
1. Active Wow Teeth Whitening Charcoal Powder
Even if you have sensitive teeth, this whitening method relies on activated charcoal and coconut for a more natural way of whitening as opposed to harsh strips and treatments. All you do is wet your toothbrush, dip it into the powder, and brush as you normally would. Customers reported seeing results in as little as a few days.
2. Aztec Secret Indian Healing Clay
This product only has one ingredient: 100% natural calcium bentonite (green) clay. You simply mix the clay with apple cider vinegar or water and apply the paste to your face, leaving it on for 10-15 minutes or until it’s dry. Customers have raved about the positive changes in their skin after using Indian Healing Clay.
3. JPNK Blackhead Remover Kit
This amazing blackhead remover kit comes with six different pieces for all your picking needs.
4. Brilliant Beauty Eyelash Curler
Who doesn’t need an eyelash curler? This one is only $10 and it’s a gorgeous rose gold.
5. NYX Matte Blotting Paper
This blotting paper will keep your face looking matte all day. Especially if you have oily skin or are prone to face sweat, these wipes will minimize shine without removing your makeup.
6. 100% Natural Arabica Coffee Scrub
This best-selling coffee scrub combats cellulite, stretch marks, and spider veins while exfoliating and moisturizing. Your skin will feel its absolute smoothest and you’ll be enveloped in the rich smell of coffee as you scrub.
7. Hollywood Fashion Reusable Nipple Concealers
You can finally wear backless shirts and dresses without worry—these self-adhesive nipple covers adhere perfectly to your boobs when you need that extra coverage without a bra.
8. Fake Bake Flawless Self-Tan Lotion
Get that gorgeous golden glow you’ve always wanted with Fake Bake’s streak-free formula. The tropical scent and fast-dry formula make this self-tanner an Amazon beauty best-seller.
9. TONYMOLY I’m Real Face Masks
This deal comes with 11 different face mask sheets that each serve a different purpose, whether that’s to brighten skin, moisturize, or clear acne.
10. City Color Cosmetics Contour Effects Palette
This simple contour palette comes with three powders: dark brown for contouring, warmer brown for bronzing, and a stark white for highlighting. If you want to simplify your beauty routine, this minimalist palette will become one of your favorites.
11. Organic Castor Oil By Sky Organics
If you’ve never used castor oil, it’s time you started. Castor oil promotes hair growth and skin hydration—running it through your brows, lashes, and scalp every day will help you grow stronger, fuller hair. Castor oil also helps fix dry, cracked skin.
12. Wunder2 Wunderbrow Eyebrow Gel
Beauty bloggers have raved about Wunderbrow’s amazing ability to stay put in any situation. The easy-to-apply brow gel comes in five colors, so you’re bound to find one that suits your brows.
13. InnoGear Aromatherapy Essential Oil Diffuser
Aromatherapy can work wonders not only for your health, but also your beauty routine—this essential oil diffuser prevents dry, chapped skin and fills any space with lovely fragrance (which you can purchase separately). All you do is fill the base with water, add a few drops of your favorite essential oil, and let the diffuser do its job.
14. Pure Body Naturals Essential Oil Sampler Kit
In the Amazon beauty section, you can get six different essential oil scents for the same price as the diffuser itself. With this sampler you get lavender, tea tree, eucalyptus, lemongrass, orange, and peppermint.
15. BS-MALL Makeup Brush Kit
This set features ten silky soft makeup brushes for all your makeup needs. It comes with five face makeup brushes and five eyeshadow brushes that’ll give you that perfect airbrushed look.
16. Bumble and Bumble Hairdresser’s Invisible Oil Primer
This sweet, fruity hair product conditions and primes hair before styling, protecting it from heat damage. You’ll have silkier, smoother hair with just a spritz.
17. Blackhead Peel Off Mask
These peel-off masks have been all the rage lately, and you can get your hands on this best-selling Amazon beauty buy for only 16 bucks.
18. Hansderma SkinSoft Facial Mask Brush
Many customers reviewing the face masks on our list concluded that using a soft brush makes application easier. Get all the crevices of your face with this affordable, high-quality brush.
19. Tinkle Eyebrow Razors
This Amazon beauty best-seller makes perfecting your eyebrows easy. Use these mini razors to clean up your baby hairs or shave your secret ‘stache (we all have one, chill).
20. LifeAround2Angels Bath Bombs Gift Set
Spoil yourself or your loved ones with these moisturizing, all-natural bath bombs from Life Around 2 Angels. Each of the 12 bombs is completely unique—some come with petals, glitter, or flakes. Customers have compared these to the quality of more popular (and more expensive) bath bombs.
21. Eastrin Beauty Sponges
These knockoff Beauty Blenders by Eastrin pack all the punch of an authentic $20 blender, but they cost less than three dollars each. If you haven’t tried these yet, here’s your opportunity to hop on the trend.
22. Eye Candy Beauty Treats Loose Glitter Powder
Use these mini glitter pots to create new eye makeup looks or up your costume game. The happy customer reviews and photo testimonials say it all.
23. Sun Bum Leave-In Hair Conditioner Spray
Just in time for summer: Sun Bum’s leave-in conditioner detangles and protects your hair from sun damage. You can even spritz it on after swimming to ensure your hair dries silky smooth.
24. Eye Cream Moisturizer
This miracle cream is the number one Amazon beauty best-seller under eye treatments. With ingredients like rosehip seed oil and organic hibiscus flower extract, it reduces the appearance of wrinkles while hydrating and softening the skin.
25. E.L.F. Hydrating Face Primer
Primer is essential when applying makeup—it gives you an even, hydrated base to work with before you apply your foundation. If you’re prone to dry skin, this E.L.F. primer is infused with Vitamins A, C, & E, which will give you that nourished, radiant feel.