Menu Join now Search

Color-Changing Hair Dye Is A Mood Ring For Your Head

Forget rainbow hair, color-changing hair is exactly what you need this spring.

You might have seen color-changing hair before, but you've never it seen it like this. Thanks to data visualization scientist practicing and witch Lauren Bowker, we now have a hair dye that changes color based off the temperature of its surroundings, just like a mood ring.

Bowker told Dazed in an interview that the discovery of the appropriately named, "FIRE," color-changing hair dye invention came from "messing about in the lab," and explained (in simpler terms) how exactly it worked.

"When heat hits the pigment, or if the cool hits the pigment, it changes the bonds of the chemistry to give you a different color, so it's like a chemical reaction," Bowker described.

"However, we also work with ones that change their structure, which gives you a light refraction instead, so it's more like a prism color change. ...If you have red hair and you're in the wind it might go blue. So what we did was look at data patterns of weathers and the environment in different countries and tailor the color changes to correlate with those."

Ugh. How great is color-changing hair dye for those of us who want to adjust our hair color almost weekly, but we're terrified to damage our poor locks? And let's be real. This look would be a killer conversation starter for any awkward situation you might find yourself in.

Stay tuned for London Fashion Week where Bowker will launch the the project as a collaboration between her brand THEUNSEEN and Storm Models. Until then, check out this video to watch the magic unveil!


Hannah Marsh

Hannah is a Texas-born, Iowa-raised alumna of Iowa State University. When not writing trending content across several Meredith sites, she enjoys all things fitness-related, binge-watching "Whose Line is it Anyway" episodes and fully embracing her self-diagnosed peanut butter addiction.

More You'll Love

The Best Temporary Hair Dye For A Quick Color Change, According To The Experts
Less Is More: Barely There Makeup Must-Haves
The Best Highlights and Lowlights For Every Hair Color
Metallic Highlights Are The Prettiest Summer Hair Trend
Looking Back At Our Favorite Hair Color Trends Of The Last Year
10 Beauty Hacks From Your Grandmother
Hair Marbling Is Bringing Tie Dye To Your Tresses
I Tossed Out My Sun-In And Gave Ouai Sun Of A Beach Spray A Go
Starburst Hair Is The Juicy New Trend For Your Tresses