Okay, okay, we know. Kylie Jenner is RULING your social media feeds these days, but we can't help it. Today she graced us all with the release of her latest venture: KyShadow.
KyShadow is, you guessed it, an eyeshadow palette and the first of the collection is entitled The Bronze Palette, created with shades Kylie uses everyday, letting her fans know a little history through her app, saying, "This eyeshadow palette is literally my baby, it was so important for me to release this one first." We think it's important too, just in case you were wondering.
When you open the palette, you are met with clean white packaging and a selection of nine neutral shades to mix and match to create your perfect look.
In the release video, Kylie's makeup artist Ariel Tejada shows how use the palette. The palette includes a champagne color called Quartz to highlight your brow bone and open up your eyes, and warm brown-ish shades, like Topaz, to create a bold look in the crease of your eyes. Below, Ariel shows us how to use the shades in the palette.
If this isn't the coolest packaging ever, we don't know what is. From the holographic wink on the front to the clever use of color, her choices were on point, which is sure to make this palette all the more covetable.
Her debut eyeshadow palette hits her online shop tomorrow (July 26th) at 3 p.m. P.S.T. so you better believe they'll be flying off the shelves. East Coast fans, make sure to get home early so you can have your credit card at the ready and West Coast lovers, well, you might just want to take the day off. You don't want to miss this.