12 Target Swimsuits You’d Swear Were Designer

by Caitlin White

12 Target Swimsuits You’d Swear Were Designer
Shop Story

Target has been upping in the ante in its fashion department, with brands like Universal Thread, A New Day, and others slaying trends and classics alike—and now the same goes for Target swimsuits. From mix and match bikinis to one-piece swimsuits, Target has a huge selection of fun styles and prices you just can’t beat. You can find all the trends: Baywatch swimsuits, crochet bikinis, hot cut-outs, retro chic high-waisted bottoms, and way more. Plus, after saving so much cash on swimwear, you’ll have the funds for an extra frozen margarita from the cabana bar. Check out 12 Target swimsuits we’re eyeing this summer.



1 of 12 Image Credits: Target

Shade & Shore Side Strap One-Piece Swimsuit


Hello, Baywatch babe! This red one-piece swimsuit is oh so classic, but the thick strappy sides add a bit of edge. It’s got the great mix of comfort and coverage with some peekaboo accents, and all eyes will be on you as you chill poolside. Everyone will hope you’re ready to give some CPR.

2 of 12 Image Credits: Target

Xhilaration Belted Side Cut-Out Swimsuit


Belted swimsuits are so on trend this summer, and this one-piece ups the ante with side cut-outs that accentuate the belt even more. It’s super modern, but with adorable retro accents that we’re in love in. The combination, plus the black color, make it timeless.

3 of 12 Image Credits: Target

Shade & Shore Vacay Light Lift Bandeau Bikini


These high-waisted bottoms are everything—they’re so retro, but the strappy inserts add some major hotness. And the stripes? The fun colors and subtle gold shimmer are enough to brighten even a cloudy beach day. The back-hook closure bandeau top comes in cup sizes up to 38DD and has removable halter straps, so even women with a larger bust can feel comfortable in this cute bikini.

4 of 12 Image Credits: Target

Sugar Coast by Lolli Ruffled One-Piece Swimsuit


This white one-piece swimsuit is straight-up adorable—but don’t think it’s all sugar and no spice. The cheeky bottoms and low-cut back are the perfect balance to the sweet ruffles and soft color. Calling all honeymooners: We think we’ve found your perfect bridal swimsuit.

5 of 12 Image Credits: Target

Xhilaration Ribbed Cut-Out Tie-Front Bikini


We’re totally gaga for anything yellow this spring and summer, and add in the tie-front and we’re completely swooning. Did we even metion that the ribbed texture is so casual, sporty chic. The top is perfect for a summertime clambake or barbecue at the lake, though honestly we’d wear this bikini anywhere. The top comes in small to large, with the option of D/DD cup and the adjustable straps keep you secure.

6 of 12 Image Credits: Target

Beach Betty Slimming Control Scoop Neck Bikini


The ’90s styling and ’70s colors of this Target swimsuit feels like it could be part of Kendall and Kylie’s latest swim collection. The sporty scoop-neck silhouette means you can feel comfortable lounging or hitting up some pool volleyball with ease. Plus, it’s by Miraclesuit, so it promises to be slimming. And paired with high-waisted bottoms? All we can say is *chefs kiss.*

7 of 12 Image Credits: Target

Xhilaration Crochet Bralette Bikini


Pick your jaws up off the floor. This mixed-print, boho, crochet bikini isn’t Free People or Cleobella, it’s a Target swimsuit—and it comes in just under $35. Yes, you can swim in this spandex and polyester crochet-style top, though we won’t judge if you just want to soak up the sun and the compliments from your lounge chair. Bonus: It comes in plus sizes, too.

8 of 12 Image Credits: Target

Sea Angel Women’s Plus Size Lace-Halter One-Piece Swimsuit


The plunging neckline, the sleek black, the crochet detailing—what’s not to love about this hot, hot, hot one-piece swimsuit from Target. (You thought it was designer, didn’t you?) You can customize your coverage with adjustable halter straps and removeable cups, and it comes in sizes 1X to 3X so it’s made for all beach bodies. Hot tip: It’s sold out across stores and is only available online, so add this one to your cart STAT.

9 of 12 Image Credits: Target

Xhilaration Striped Scoop-Back One-Piece Swimsuit


At first glance, this Target swimsuit totally could pass for a Solid & Striped number—on a major, major sale. The scoop back adds a little flirtiness to this cute striped one-piece, and we can totally see it going from beachside drinks to a little Wiffle ball game in the sand.

10 of 12 Image Credits: Target

Kona Sol Gold Ring One-Piece Swimsuit


Target is really checking all the style boxes when it comes to major swimwear trends—just look front plunge, leopard print, one-piece swimsuit. Walk on the wild side, poolside in this super affordable, halter-beck swimsuit. Want to treat it like a bodysuit with a faux leather skirt? We’re slain.

11 of 12 Image Credits: Target

Xhilaration Scallop Bikini


Words can’t even express how much we love this hot pink color. If you want to bring big smiles to your summer, you need this pretty pink bikini with scalloped edges. You know who also loves a scallop swimsuit? Kate Spade. Get this Target swimsuit for a major discount on the designer. There are all different colors for the top and bottoms, so have some fun mix and matching!

12 of 12 Image Credits: Target

Kona Sol Plus Size Ruffle Bikini


Calling all romantics! This ruffled, strappy swimsuit is so sweet and pretty, but sleek in a chic black. We’re a big fan of pairing the top with patterned bottoms in brighter colors or even on-trend pastels.