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Target and Vineyard Vines Have Teamed Up for a Collection That Screams Summer

To make sure you’re stocked up with all the essentials for the warmer days ahead, Target just dropped a limited-edition collaboration with Vineyard Vines.

Summer’s rolling in in full force, and that means we’re getting ready to fire up the barbecue and soak up some sun at the local beach. No matter what activities are in store for you this upcoming season, it’s a great time to start putting together a fun, versatile wardrobe for summer. While you’d normally have to search through several retailers to shop your seasonal must-haves, Target just dropped a collection with Vineyard Vines that has all your warm weather essentials in one place. (And shh, it’s totally affordable.)

The Vineyard Vines for Target collab features a whopping 300 items across clothing, decor, accessories, and even pets. Whether you’re looking to head to the beach in style or need a bag to carry all your valuable items safely and sand-free, the collection has sun-worthy pieces for all you summer needs. We’re adding to our cart this stunning whale printed one-piece (also available in plus size), a throw blanket to comfortably lay on the beach, and this adorable harness for our favorite four-legged friends.


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“We created vineyard vines for Target to bring people together to celebrate moments that make summer so memorable,” says Mark Tritton, Target’s executive vice president and chief merchandising officer. “The limited-edition collection features the classic style that Vineyard Vines is known for, along with Target’s continued focus on value, design and innovation.”

To cater to a wider audience, the Vineyard Vines for Target is offering plus-size versions of all their pieces, with sizes running from XS to 3X. Prices range from $2 to $120, with most clothing falling under the $40 mark. And if you’re a Vineyard Vines fan, you know how much of a markdown that is for their original retail pieces.

Grab your credit cards and run, don’t walk over to Target because the Vineyard Vines collaboration just dropped today, March 18. Getting up at the crack of dawn to go to Target sounds might sound like a nightmare to some. Luckily, you can shop the entire collection from the comfort of your bed on If Target’s past collaborations are any indication, you’ll want to pick up all your favorite goodies quick before they sell out. Ahead, you’ll find some of our favorite pieces from the Vineyard Vines for Target that are worth checking out.

Shop It! Vineyard Vines for Target Straw Beach Bag with Whale Fob, $40

Shop It! Vineyard Vines for Target Rough Seas Sleeveless Ruffle Tie Waist Midi Dress, $35

Shop It! Vineyard Vines for Target Sleeveless Ruffle Tie Waisted Midi V-Neck Dress, $35

Shop It! Vineyard Vines for Target Cosmetic Bag Set, $30

Shop It! Vineyard Vines for Target Striped Off the Shoulder Short Sleeve Bardot Top, $25

Shop It! Vineyard Vines for Target Striped Pants, $30

Shop It! Vineyard Vines for Target Rope Beach Bag with Whale Fob, $35

Shop It! Vineyard Vines for Target Striped Sleeveless V-Neck Romper, $30

Shop It! Vineyard Vines for Target One Piece Swimsuit, $35

Shop It! Vineyard Vines for Target Plus Size Gingham Long Sleeve Shirtdress, $35

Shop It! Vineyard Vines for Target Adult Baseball Hat, $16

Daniela Galvez

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