Scandinavian Style Is Shaking Up the Fashion World
by Caroline Harris
Shop The Story
Scandinavian style is characterized by its minimalism and overall elegance. It’s an aesthetic of dressing comfortably while looking chic. Dressing the Nordic way means abiding by the philosophy that less is more. High-quality fabrics, sophisticated layering and smart detailing are all key components of Nordic style.
A Scandi fashion queen looks effortlessly cool in blanket scarves, white sneakers and statement bags. She mixes textures. She’ll throw a cashmere sweater over a pair of leather shorts, then polish off the look with western boots. She isn’t afraid to try something a little daring.
Take Danish blogger Josefine H. J., for instance. She keeps cozy in a sweatsuit, but makes it fashion by adding an oversized blazer and chunky gold necklace. To mirror her style, it’s all about the accessories. Josefine adds bling in the form of statement jewelry, cute sandals and a croc-embossed totes. You probably already own your fair share of joggers and sweatpants, so getting Scandi style is easier than you think! Playfully layer on unexpected accessories.
Josefine H.J. can take something as simple as a grey sweatsuit and make it look runway-worthy. That kind of ingenuity is key to Scandinavian style. Notice how billowing blazers elevate her look, making her outfits appear laidback but luxurious.
Here again, Josefine H.J. sports a casual style (black joggers) but makes it her own. It’s all in the details. Metallic hoops cling to her ears. Another croc-embossed bag hangs from her hands. She wears another oversized blazer, but this time she adds a men's jacket over it. Animal-print sunglasses contrast the black-on-black ensemble.
Scandinavian-inspired clothing is all the rage, helping inspire the current popularity of utilitarian designs (see: trench coats, boiler suits, bomber jackets and "dad" shoes). Now that you know all about the aesthetic, embark on this Scandinavian fashion adventure with these fresh finds. Style it with items already in your wardrobe to make it your own.
Each product we feature has been independently selected and reviewed by our editorial team. If you make a purchase using the links included, we may earn commission.