This PUR mascara is powered by magnetic technology. It wraps a positively charged elastic veil around each lash to lift and separate while adding maximum volume without any clumping. Fortified with a specialized blend of provitamin B5 and biotinoyl tripeptide-1 to help condition and strengthen to prevent lash loss. Carnauba and beeswax set lashes to maintain precise definition all day or all night. HOW TO USE Begin by placing the brush wand at the base of lashes the precise definition all day or all night. HOW TO USE Begin by placing the brush wand at the base of lashes then hold for a few seconds to set. Wiggle the wand in a back and forth motion and repeat to build. Use the wand vertically to apply to the lower lash line. Pro tip: To prevent drying out the mascara, do not pump wand. Replace every 3 months. 0.52-oz. Size: One Size. Color: Black. Gender: Female. Age Group: Adult.… read more
A netural lid is good and well for your day-to-day, but sometimes you need to break routine. If you haven't been convinced by the shimmer overload at New York Fashion Week 2018, then heed our advice and jump on the glitter trend. Play it safe with a subtle gold sheen or go all out with sparkles in one of this season's hottest colors: bright pink. We scoured through all the glitz and glam to find the best glitter eyeshadow palettes from the drugstore and beyond. What are you waiting for—start sparkling!
Duck boots have had their fun, and while Ugg boots are warm and fuzzy, they're not quite office appropriate—it's time snow boots got a chic update. As a recently new New Yorker, I've been on the hunt for equal parts stylish and super warm cold weather boots for my morning commute. And guess what? I found the best winter boots for women without sacrificing my sartorial splendor. Whether it's date night, an important meeting, or your daily schelp to work, these snow boots will keep your toes cozy through the snowy season.
Editors' Top Finds
Are you using expired mascara on your eyes? Find out when it should get the boot from your makeup bag.
If life looks better through rose-colored glasses, then why not shift the color to your lids with this GNO, wine-inspired eye makeup.
Choosing the right shadow colors for green eyes is as easy as looking to the color wheel! While red is opposite green, you don't need to use cherry-colored shadows. However, red-based purples, plums and burgundy shades will do wonders for green eyes. We'll help you pick makeup for green eyes and provide a tutorial so you're sure to look your green-eyed best.
Orange eye shadow. You're already scared huh? Well, don't be! Orange shadow is a big trend for fall and it's much more wearable than you'd think! My favorite way to wear it is by warming up a traditional smoky eye by blending a gorgeous burnt orange into the crease.
Eye makeup for blue eyes is so easy when you simply choose the right color. This look will make blue eyes look bluer than ever, and anyone can do it.
The cat eye shape seen last February at the fall runway shows for Monique Lhullier, Michael Kors, Jason Wu, Kenzo, Ana Sui, Christian Dior, Salvatore Ferragamo and Lanvin inspired me to create this video!
Many women are completely mystified by eye makeup. Identify your eye color and shape and getting attractive eye makeup will be easier than you think with these techniques to flatter your eyes.
Get ready for picture-perfect eye makeup with the sunset eyeshadow trend!
New York Fashion Week gives us our first peek at what we'll be wearing for fall 2014. Check out some of the makeup looks that caught our eye.
The smokey eye is one of those elusive beauty looks, simple in concept but overwhelming when you're faced with a counter full of shadows, liners, and mascaras. We put together simple tips and tricks to get the look at home. Once you've mastered the classic look, mix it up with different variations. I'll be rocking the Pop of Color Smokey Eye all summer long.
Aspiring MUA Katie Bright was inspired by the dot eye makeup trend to create an explosive look for this year's holiday!
When we hear "smokey eye," most of us picture something dark, deep and dramatic. Yet a smokey eye can be bright and colorful, too. Here's how to do a smokey eye in dreamy purple and magenta shades.
Smoky eyes—totally do-able in the spring. Case in point, Emma stone, who wore a gray-green smoky eye to the L.A. premiere of her film "Gangster Squad" (way back in January...so ahead of the curve!). Swap harsh black shadow for springtime shades like purple, gray, green, or brown, and you’ve got a super-seasonal look that’s perfect for big nights out. Stone, a spokeswoman for Revlon, paired her greenish eye look with flushed peachy cheeks and matching lips. Here’s how to do it yourself:
We wear eyeliner and mascara to make our eyes pop, foundation to cover up fine lines and blemishes, and blush to give our cheeks a youthful glow. But depending on how we use such products, and the age at which we use them, our good intentions can easily go awry. Certain colors and product applications that look great on a 20-year-old might not be as flattering on a 60-year-old. If an aging appearance worries you, avoid these makeup mistakes that instantly make us look older.
Create 60% longer, lush lashes with L'Oreal Paris Double Extend Mascara double extend lash fortifier & extender mascara. This two-...in-one mascara combines a fortifying extender base coat with a color magnifier top coat to take lashes to new lengths.... read more
L’Oreal Paris Voluminous Superstar Mascara is the first pro-lash kit mascara for super-volumized, super-lifted, super-extended las...hes. The lightweight primer builds dramatic volume instantly on each lash and creates a smooth and even base to maximize... read more
Developed with dermatologists, Cerave Makeup Remover and Cleansing Cloths, cleanse and moisturize skin. CeraVe contains the three ...essential ceramides (called 1, 3, and 6-II) healthy skin needs. Delivered through a patented, controlled-release... read more
Take your lashes to paradise! Designed for voluptuous volume and length, this mascara features a soft wavy bristle brush to hold m...aximum formula for a dramatic volumizing charge. The 200+ bristles catch every lash for a full fringe effect. The... read more
This PUR mascara is powered by magnetic technology. It wraps a positively charged elastic veil around each lash to lift and separa...te while adding maximum volume without any clumping. Fortified with a specialized blend of provitamin B5 and biotinoyl... read more
Fully Charged Magnetic Mascara - This anti-aging mascara formula contains a revolutionary positively charged matrix that attracts ...to each individual lash to strengthen, thicken, lengthen and separate for unparalleled performance.Benefits:Unique Magnetic Force Formula wraps a positively charged elastic veil around each lash to lift and separate while adding maximum volume without clumping.Fortified with a specialized blend of provitamin B5 and Biotinoyl Tripeptide-1 to help condition and strengthen to prevent lash loss.Carnauba and beeswax set lashes to maintain precise definition all day or all night.-PUR Fully Charged Magnetic Mascara read more
Opposites attract with this anti-aging mascara that has a "magnetic" polymer matrix that wraps a positively charged elastic veil a...round each lash to instantly lift, separate and define each lash for long-lasting performance. Infused with peptides to prevent lines, wrinkles and premature aging to keep skin nourished and healthy, Pur's paraben free mascara provides long, luxuriously soft lashes without flaking, smearing or clumping. Complete your perfect daytime look or add drama to a smokey eye while providing texture plumping hydration that softens the look of fine lines. At Pur, we know the secret to the best mascara starts with the formula and ends with the wand. Just see for yourself. read more
A mascara primer that’s powered by magnetic technology to help stretch your lashes to ultra-luxe lengths and megawatt volume.
A lash primer and mascara duo that’s powered by magnetic technology; Gives lashes high-definition volume with unbelievably lush le...ngth. That’s what attracts fans to the high-voltage Fully Charged mascara duo. Opposites attract when a "magnetic" polymer matrix wraps a positively charged elastic veil around each lash to instantly lift, separate and define for long-lasting performance. read more
Fully Charged Lash Primer - Powered by magnetic technology, PR's Fully Charged Lash Primer adds drama and volume to your lashes an...d helps stretch your lashes to ultra-luxe lengths. - Fully Charged Lash Primer read more
Take your lashes to the extreme with this PUR Cosmetics Big Look Mascara. In black.Watch the product video here. Fortified with ar...gan oil Envelops lashes in nourishing, knockout color with endless build and dewy sheen. Clump-resistant wand helps... read more
Take your lashes to the extreme with this PUR Cosmetics Big Look Mascara. In black.Watch the product video here. Fortified with ar...gan oil Envelops lashes in nourishing, knockout color with endless build and dewy sheen. Clump-resistant wand helps providesmooth, evenly coated lashes. HOW TO USE Comb wand through both upper and lower lashes with slow, delicate, repeated strokes. 0.17-oz. Ingredients This is a Prestige brand of cosmetics, skincare, or fragrance. This product is not eligible for promotional offers and coupons. However, you are able to earn and redeem Kohl's Cash and YES2YOU Rewards on this product. Size: .17OZ. Gender: Female. Age Group: Adult. read more
Lengthen, curl and add volume to your lashes with this PUR Triple-Threat Slimline mascara. Innovative brush grips both the top and... bottom lashes at their base and effortlessly combs through them for precise application Formula conditions lashes and... read more
Lengthen, curl and add volume to your lashes with this PUR Triple-Threat Slimline mascara. Innovative brush grips both the top and... bottom lashes at their base and effortlessly combs through them for precise application Formula conditions lashes and help prevent premature fallout Paraben-free HOW TO USE Starting at the base of lashes, wiggle brush back and forth and then sweep mascara up and out. 0.16-oz. Size: Onesize. Color: Black. Gender: Female. read more
Achieve knockout lashes with the Triple Threat 24 Hour Mascara from PÜR. Expertly formulated, it provides superior length, curl an...d volume that lasts for up to 24 hours without smudging or drying out. The innovative brush combs through each individual lash for precise application and grips from the root for maximum coverage, whilst the nourishing formula conditions lashes and reduces premature fallout. Expect bold, lush eyelashes that stand the test of time. read more
Turn heads with the PÜR Minerals Big Look Mascara and create a dramatic eye look that emphasises sensational colour. The argan oil...-based formula is packed full of nourishing ingredients such as omega fatty acids, vitamin E and antioxidants that will ensure your lashes are cared for while they reach for the stars. The applicator features a large and easy-to-use handle, with an exclusive no-clump tip that covers every millimetre of your lashes to lengthen, thicken and define. This is a cruelty and chemical free mascara that is sure to deliver. -MB read more
Triple Threat Slimline Mascara - Ready for a mascara that does it all? Triple Threat provides extreme length, curl and volume. The... innovative brush grips both the top and bottom lashes at their base and effortlessly combs through them for precise application and ultimate definition while the super formula conditions lashes and help prevent premature fallout. - Triple Threat Slimline Mascara read more
Big Look Lengthening Mascara - Take your lashes to the extreme with PR' mascara miracle! Fortified with argan oil, this game - cha...nging formula envelops lashes in nourishing, knockout color with endless build and dewy sheen. And with PR's exclusive, clump-resistant wand, getting smooth, evenly coated lashes is easy - even in tough inner corners! Now, that's a stroke of genius.-PUR Big Look Lengthening Mascara read more
Take your lash volume up a notch using this PUR Cosmetics 4-in-1 mascara. Watch the product video here. Keratin protein builds lus...cious, healthy looking lashes. Panthenol (vitamin B5) conditioner locks in moisture to give lashes a dewy sheen. Won't... read more
Take your lash volume up a notch using this PUR Cosmetics 4-in-1 mascara. Watch the product video here. Keratin protein builds lus...cious, healthy looking lashes. Panthenol (vitamin B5) conditioner locks in moisture to give lashes a dewy sheen. Won't clump or weigh down lashes. Advanced application wand offers flawless full volume lashes in one brush. HOW TO USE Comb wand through both upper and lower lashes with slow, delicate strokes. 0.02-oz. Due to its contents, this product cannot be shipped via our Priority Service or sent to Alaska, Hawaii, and/or APO/FPO military addresses. Size: One Size. Color: Black. Gender: Female. Age Group: Adult. read more
Rain or shine, take your lashes to the extreme! Made with Argan Oil — a revolutionary ingredient, loaded with lash-loving omega fa...tty acids, vitamin E and antioxidants — PÜR's mascara evenly coats each lash in beautiful, budge-proof colour. Go big with our exclusive, clump-resistant wand ensuring a smooth, no-mess application — even in tough inner corners! This lash-enhancing natural mascara is the last waterproof mascara that you will ever need! read more
There’s volume and then there’s false lash volume. Powered by Keratin, PÜR’s latest mascara innovation brings you false lash volum...e, separation, strength and length straight from the tube! This powerhouse mascara infuses lashes with nourishing hydration for a visibly thicker, fuller effect from root to tip while high-performance, ultra-light polymers deliver maximum build without clumping or weighing your lashes down. And with our advanced application wand with reservoirs, getting flawless full volume lashes is easy with just one application. PÜR products are 100% cruelty-free and we do not test on animals. Bunnies are our friends, not our models! While the FDA has approved the use of parabens as an effective preservative system, we would like to set your mind at ease and assure you this primer is formulated free of parabens. We understand that a vegan diet is a lifestyle choice, so we make products that are void of animal products to fit your lifestyle. For those with severe gluten sensitivities or Dermatitis Herpetiformis, rest assured this product is gluten free! this product and its container is free of Bispehnol A (BPA). read more
Wonder'fully Real Mascara in Extreme Black - Stunning length and beautiful volume. So you can wing the look. Tapered, easy control... brush: extends each and every lash, for longer, fuller looking lashes Rich creamy formula, wears all day read more
Triple Threat provides extreme length, curl and volume. The innovative brush grips both top and bottom lashes at their base and ef...fortlessly combs through them for precise application and ultimate definition while the super formula conditions lashes and helps prevent premature fallout. read more
Rich formula with keratin for luscious lashes
Give your eyes showstopping appeal with this Rimmel Wonder'fully Real Mascara. This keratin-infused mascara thickens, lengthens an...d volumizes each lash for a flawlessly finished look you love. Whether you're keeping your look natural and subtle by only swiping this on for the day or are adding to a full face of makeup for a more dramatic finish, it'll be a must-have in your makeup collection that you'll use every day. Color: 002 Waterproof Black. read more